3M launches North American roadshow for transportation safety

3M Transportation Safety Division will showcase its road safety technology and innovation on a near 50-city roadshow across the U.S. and Canada. The tour aims to increase awareness and understanding of the infrastructure needed to help better protect motorists and prepare for autonomous vehicles (AVs). It will also highlight the importance of improving safety for drivers, pedestrians and road workers.
January 29, 2018 Read time: 2 mins

4080 3M Transportation Safety Division will showcase its road safety technology and innovation on a near 50-city roadshow across the U.S. and Canada. The tour aims to increase awareness and understanding of the infrastructure needed to help better protect motorists and prepare for autonomous vehicles (AVs). It will also highlight the importance of improving safety for drivers, pedestrians and road workers.

The tour will provide hands-on, in-person and virtual demonstrations of its technologies in a custom designed 18-wheel, 53-foot long truck.

Demonstrations include keeping signs clear from graffiti; understanding how fluorescent signs enhance the visibility of signs in dawn, dusk and harsh weather conditions and; using virtual reality to experience the possibilities of how AVs interact with traffic signs, work zones, and lane markings. In addition, the innovation Theater will host demonstrations on 3M technology from the driver’s seat while the Custom Sign Creation will showcase digital printing for personal signs.

John Riccardi, vice president and general manager, Transportation Safety Division, said: “3M has been committed to making roads as safe as possible for almost 80 years. Our roadshow tour will present innovative roadway and vehicle solutions to many of the problems that drivers face, such as reduced visibility due to inclement weather, night time driving, and the hazards encountered in work zones. The existing and future technologies showcased help make the driving experience safer for everyone.”

Urban Traffic Control

For more information on companies in this article

3M

Related Content

  • Transport Systems Catapult boss: ‘We can’t build our way out of congestion’
    March 4, 2019
    The UK Transport Systems Catapult’s CEO Paul Campion talks to Colin Sowman about helping companies develop tomorrow’s solutions – and explains why you can never build your way to empty roads The future of mobility is going to be driven by services.” That’s the opening position of Paul Campion, CEO of the Transport Systems Catapult (TSC) – the UK government organisation set up to help boost transport-related employment and the economy. Campion was previously with IBM and describes himself as a ‘techno o
    Read More
  • Driver aids make inroads on improving safety
    November 12, 2015
    In-vehicle anti-collision systems continue to evolve and could eliminate some incidents altogether. John Kendall rounds up the current developments. A few weeks ago, I watched a driver reverse a car from a parking bay at right angles to the road, straight into a car driving along the road. The accident happened at walking pace, no-one was hurt and both cars had body panels that regain their shape after a low speed shunt.
    Read More
  • AV drivers need help for safe handovers, says RAC
    July 19, 2019
    Drivers will need help preparing for unexpected situations where their autonomous vehicle (AV) hands back control, warns the RAC Foundation. RAC carried out a study in the UK with the Human Factors Research Group at the University of Nottingham on 49 people of varying ages using a driving simulator on a ‘commute-style’ journey for five days in a row. During the trial, the drivers demonstrated significant lateral movement (lane swerving) when control was handed back to them, even after being provided
    Read More

Highlighted Content