Skip to main content

3M launches North American roadshow for transportation safety

3M Transportation Safety Division will showcase its road safety technology and innovation on a near 50-city roadshow across the U.S. and Canada. The tour aims to increase awareness and understanding of the infrastructure needed to help better protect motorists and prepare for autonomous vehicles (AVs). It will also highlight the importance of improving safety for drivers, pedestrians and road workers.
January 29, 2018 Read time: 2 mins

4080 3M Transportation Safety Division will showcase its road safety technology and innovation on a near 50-city roadshow across the U.S. and Canada. The tour aims to increase awareness and understanding of the infrastructure needed to help better protect motorists and prepare for autonomous vehicles (AVs). It will also highlight the importance of improving safety for drivers, pedestrians and road workers.

The tour will provide hands-on, in-person and virtual demonstrations of its technologies in a custom designed 18-wheel, 53-foot long truck.

Demonstrations include keeping signs clear from graffiti; understanding how fluorescent signs enhance the visibility of signs in dawn, dusk and harsh weather conditions and; using virtual reality to experience the possibilities of how AVs interact with traffic signs, work zones, and lane markings. In addition, the innovation Theater will host demonstrations on 3M technology from the driver’s seat while the Custom Sign Creation will showcase digital printing for personal signs.

John Riccardi, vice president and general manager, Transportation Safety Division, said: “3M has been committed to making roads as safe as possible for almost 80 years. Our roadshow tour will present innovative roadway and vehicle solutions to many of the problems that drivers face, such as reduced visibility due to inclement weather, night time driving, and the hazards encountered in work zones. The existing and future technologies showcased help make the driving experience safer for everyone.”

UTC

Related Content

  • June 22, 2012
    3M to acquire FSTech from Federal Signal Corporation
    3M has entered into an agreement to acquire the business of Federal Signal Technologies Group (FSTech) from Federal Signal Corporation for a purchase price of US$110 million in cash, subject to post-closing adjustments. 3M says the fast-growing $3 billion electronic tolling industry is projected to grow at a rate greater than 12 per cent per year as government agencies increasingly rely on tolling to fund roadway infrastructure, construction and maintenance. The company says FSTech’s solutions for electroni
  • April 10, 2014
    New York launches work zone safety campaign
    New York City’s Department of Transportation (DOT) has launched its new and improved Zone Watch program as part of National Work Zone Awareness week, which runs from 7-11 April. The enhanced program will include nine camera-equipped trailers designed to better document and deter reckless driving through work zones and aligns with Mayor de Blasio’s Vision Zero initiative to make streets safer. In addition to the nine custom trailers, DOT will also purchase additional camera equipment that can be mounted t
  • February 3, 2012
    Progress of ICT transport research projects
    Juhani Jääskeläinen, head of the ICT for Transport Unit, DG Information Society and Media, European Commission, details the results of Call 4 for research projects in ICT for transport. Since the closure of the call and evaluation process during the summer of last year the European Commission (EC) has been negotiating and signing contracts with projects which were selected from proposals submitted to Call 4 of the 7th Framework Programme (FP7) in the area of Information and Communication Technology (ICT) fo
  • June 17, 2019
    Here’s HD AV map prepared for 5G
    The emergence of 5G may not be necessary to provide a high-definition map for autonomous driving, says Matt Preyss from Here Technologies. Ben Spencer asks why 5G is a hot topic worldwide, with the potential for faster transfer of information eagerly awaited by those convinced that it will be a game-changer for the ITS industry. High-definition (HD) maps are essential to allow autonomous vehicles (AVs) to understand their environment, and operate safely within it in relation to other road users and p