Skip to main content

Toyota invests in MaaS Global to develop integrated mobility solutions

Toyota Financial Services (TFS) and its insurance partner have announced a significant investment in the Finnish company MaaS Global, which was established in April 2016 to provide multi-modal transportation services.
June 21, 2017 Read time: 1 min

1686 Toyota Financial Services (TFS) and its insurance partner have announced a significant investment in the Finnish company 8571 MaaS Global, which was established in April 2016 to provide multi-modal transportation services.

Through its ‘Whim’ App, MaaS Global enables customers to purchase a monthly subscription package that is tailored to their transportation needs (currently this includes public transport, e-hailing and car rental). The app is already operating in Helsinki with plans this year to expand to three other major cities in Europe and then expand to other cities around the Globe.

TFS is investing to explore a co-operation model for multi-modal mobility solutions, including the necessary technology. TFS will help MaaS Global accelerate market entry and build a long term and loyal customer base.

Related Content

  • December 4, 2017
    Whim offers new unlimited and monthly packages, Helsinki
    MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.
  • August 22, 2018
    MaaS Global secures another €9m funding
    Finland-based MaaS Global, a Mobility as a Service (MaaS) operator, has secured €9m in a funding round to support its stated ambition of revolutionising the way people move. The company’s Whim app is a mobility service which allows users to book and pay for all mobility services in one product. MaaS Global says it will use the funding from its existing investors to expand its service to more regions in Finland and new market territories around the world. Whim currently operates in Helsinki region in
  • February 20, 2019
    MaaS Market London conference attracts global experts
    A plethora of global mobility experts is heading for ITS International’s 2019 MaaS Market Conference, reflecting the increasing pace of Mobility as a Service deployment. Colin Sowman reports Mobility as a Service (MaaS) cannot exist without the digitisation of transport services - and digitisation is without doubt the biggest challenge the transport sector has ever faced. It will create more changes over the next five to 10 years than the transport sector has seen in the past 100 - and there will be winn
  • August 29, 2019
    Tech advances create MaaS without compromise
    Advances in technology make it possible for authorities to compile and maintain MaaS platforms cheaply - and without relinquishing control to third parties. Colin Sowman finds out more… It is increasingly clear that local authorities’ reluctance to implement Mobility as a Service (MaaS) is based on politics and finance. However, the technology underpinning MaaS is evolving rapidly and is presenting new solutions. At its heart, the political resistance comes down to the divide between the ethos of public