Skip to main content

Rush to launch smartphone telematics applications

The number of global users of telematics smartphone applications will increase from 3.2 million in 2011 to 129 million in 2016, with North America as the dominant region, according to the latest ABI Research forecasts. Practice director Dominique Bonte comments: “The integration of smartphones and smartphone applications into vehicles represents nothing less than a renaissance of the interest in both consumer and commercial telematics markets. Car OEMs, automotive Tier Ones, telematics service providers and
May 16, 2012 Read time: 2 mins
RSSThe number of global users of telematics smartphone applications will increase from 3.2 million in 2011 to 129 million in 2016, with North America as the dominant region, according to the latest 5725 ABI Research forecasts.

Practice director Dominique Bonte comments: “The integration of smartphones and smartphone applications into vehicles represents nothing less than a renaissance of the interest in both consumer and commercial telematics markets. Car OEMs, automotive Tier Ones, telematics service providers and independent system and software developers are rushing to launch smartphone applications, with new solutions being announced almost on a daily basis. The dynamics of the smartphone and application store revolution are now spilling over into the automotive industry.”

Telematics smartphone applications appear across many categories including infotainment (music streaming), remote control (door unlock), remote diagnostics (battery status), eCall & bCall, virtual dashboards, driver behaviour monitoring, advanced navigation, and even social media applications (Facebook and Twitter updates). They take the form of both standalone apps connected to the vehicle OBD-II bus, and apps operating in conjunction with embedded telematics and infotainment systems.

However, issues remain. The most important one is safety: the in-car use of smartphone apps increases drivers’ distraction. While 493 Apple’s iPod Out and 183 Nokia’s Terminal Mode allow users to control and display phone apps using in-car controls and displays, the end-to-end control over HMI design is relinquished by car OEMs to third party developers. Some OEMs are considering launching their own application stores and/or certification processes.

Finally, telematics smartphone applications constitute something of a double-edged sword for car OEMs, allowing them to bring cheap connectivity and innovative features to the market quickly but at the same time forcing them to hand over lucrative business opportunities to the mobile industry, as well as compromising on quality and safety.

ABI Research’s new ‘Telematics Smartphone Applications’ study covers the different types of telematics smartphone application (standalone, hybrid, embedded), drivers and barriers, main players and solutions, as well as user interface and safety issues. It includes detailed subscriber and revenue forecasts.

For more information on companies in this article

Related Content

  • Consumers want in-vehicle technology but willingness to pay for it varies, says survey
    June 22, 2017
    A new global survey on consumer preferences for automotive technology finds more consumers want advanced technology in their next new vehicle. However, their willingness to pay for technology demonstrates a wide variety of viewpoints from consumers across leading global markets, says the survey from business information provider IHS Markit
  • Applied Information’s app gets Marietta connected
    October 26, 2017
    Must the benefits of connected vehicle technology wait for a generation of new or retrofitted vehicles? The US city of Marietta is about to find out. Can connected vehicle functionality be delivered via a smartphone? Well, in Marietta, Georgia, they are about to answer that question. The city is testing a smartphone app which warns motorists of nearby cyclists and pedestrians, approaching first responders, wrong-way driving, entering active school zones and much more.
  • Telematics PC for in-vehicle digital signage applications
    February 3, 2012
    Nexcom has expanded its range of in-vehicle PCs with the launch of the VTC 6100, an intelligent yet rugged telematics PC which is ideal for in-vehicle digital signage and infotainment applications within buses, trains and taxis.
  • Mobile communications could revolutionise traffic management
    February 1, 2012
    Rudolf Mietzner looks at how machine-to-machine technologies and applications will affect the automotive sector in the coming years