Skip to main content

Car-sharing operators move to smartphone-based car access systems

New analysis from Frost & Sullivan, Strategic Analysis of the Vehicle-sharing Technologies Market, finds that the global car-sharing user base will reach 26 million members by 2020. Car-sharing operators (CSOs) in North America will lead the way in terms of technology deployments, followed by Europe. To meet the growing demand, partnerships among CSOs, technology companies and original equipment manufacturers will gather pace. Over the years, vehicle-sharing technologies have evolved from simple manual
November 27, 2015 Read time: 2 mins
New analysis from 2097 Frost & Sullivan, Strategic Analysis of the Vehicle-sharing Technologies Market, finds that the global car-sharing user base will reach 26 million members by 2020. Car-sharing operators (CSOs) in North America will lead the way in terms of technology deployments, followed by Europe. To meet the growing demand, partnerships among CSOs, technology companies and original equipment manufacturers will gather pace.

Over the years, vehicle-sharing technologies have evolved from simple manual systems to increasingly complex computer-based systems. In the next three to seven years, the market will move away from off-the-shelf technologies toward open source software, plug and play systems and smartphone-based near field communications/ Bluetooth low energy (NFC/BLE) technologies. By 2025, automated driving, connected mobility and electric vehicle charging technologies will form the crux of the vehicle-sharing technology market.

“NFC based technologies are being incorporated as a basic standard in smartphones by the majority of the smartphone makers. This will unearth opportunities for cost-effective, smartphone-based remote vehicle control solutions,” said Frost & Sullivan intelligent mobility senior research analyst Albert Geraldine Priya. “CSOs will also be able to deliver a superior ‘car ownership’ experience through automatic personalisation features such as rear-view mirror and seat adjustments configured in the smartphone.”

On the flip side, smartphone-based access control and vehicle tracking solutions have several inherent security issues. The risk of hacking, interception of communication signals, thefts, data corruption and viruses will delay the adoption of smartphone-based vehicle-sharing solutions.

Concerns surrounding the effective integration of third party hardware and software solutions with business processes deter most car-sharing operators from subscribing to third-party services. In addition, legal regulations in some countries fail to create an environment conducive to the uptake of vehicle-sharing technologies. However, the advantages far outweigh the challenges.

“CSOs are looking to attract more subscribers by lowering costs and enhancing user experience through the integration of smartphone-based keyless access into car-sharing solutions,” noted Priya. “Semi-autonomous and fully autonomous cars in vehicle-sharing fleets will become a reality by 2018 and 2025 respectively, further simplifying car-sharing and opening up additional markets for participants in the vehicle-sharing technologies market.”

For more information on companies in this article

Related Content

  • Top 5 trends in vision technology
    June 24, 2021
    Artificial intelligence and deep learning algorithms are among the major trends having an impact on road traffic enforcement, according to leading companies in the vision sector
  • OpenMove goes for Bluetooth validation
    December 13, 2022
    Italian transit app now allows users' smartphones to detect the vehicle they have boarded
  • Bluetooth and Wi-Fi offer new options for travel time measurements
    November 20, 2013
    New trials show Bluetooth and Wi-Fi signals can be reliably used for measuring travel times and at a lower cost than an ANPR system, but which is the better proposition depends on many factors. Measuring travel times has traditionally relied automatic number plate (or licence plate) recognition (ANPR/ALPR) cameras capturing the progress of vehicles travelling along a pre-defined route. Such systems also have the benefit of being able to count passing traffic and have become a vital tool in dealing with c
  • Shipments of NFC-enabled handsets reached 30 million units in 2011
    April 4, 2012
    According to a new research report by Berg Insight, global sales of handsets featuring near field communication (NFC) increased ten-fold in 2011 to 30 million units. Growing at a compound annual growth rate (CAGR) of 87.8 per cent, shipments are forecasted to reach 700 million units in 2016. The global rise in smartphone adoption is also driving higher attach rates for other wireless connectivity technologies in handsets including GPS, Bluetooth and WLAN. These connectivity technologies are already a standa