App to help people become better drivers

For most people, using a smartphone while driving is the last thing anyone would want to encourage in the interest of safe driving. However, major US insurance company State Farm, is launching a new free mobile application, Driver Feedback, which turns a person's cell phone into a pocket-sized driving coach.
February 3, 2012 Read time: 2 mins

For most people, using a smartphone while driving is the last thing anyone would want to encourage in the interest of safe driving. However, major US insurance company 2192 State Farm, is launching a new free mobile application, Driver Feedback, which turns a person's cell phone into a pocket-sized driving coach. The application, available for iPhone and iPod touch, provides users individual feedback about their driving habits and then offers tips on how people can drive more safely.

Research shows that certain driving habits can increase the risk of a car crash. The Driver Feedback app uses the device's accelerometer to measure three essential driving behaviours: acceleration, braking, and cornering. When activated, at the end of each trip, the driver is provided a score and a log of potentially dangerous driving activities. If the app detects especially risky driving behaviours it provides the driver tips for improvement.

State Farm says that the Driver Feedback app is particularly useful for parents teaching teens how to drive. It offers teen drivers and their parents access to useful non-biased driving feedback, to help families have constructive conversations about safe driving. In addition, the app can be a useful and objective tool to help assess a teen's readiness for independent driving.

However, experienced drivers may benefit from this app, too. Research from the National Highway Traffic Administration has shown that hard acceleration, deceleration and cornering are associated with higher crash risk. The Driver Feedback app can help identify problem areas, providing drivers of any age with useful tips to help reduce the risk of crashes.

The Driver Feedback app is currently available for iPhone and iPod touch and is free for anyone to download. Information on the app remains with the user and is not collected or used by State Farm.

Networking & Communication Systems

For more information on companies in this article

Related Content

  • Future of US cooperative infrastructure networks
    July 31, 2012
    Peter H. Appel, the new Administrator of the USDOT's Research and Innovative Technology Administration, on his vision of the US's future cooperative infrastructure networks. Peter H. Appel comes to the post of Administrator of the US Department of Transportation's Research and Innovative Technology Administration (RITA) from a background in transportation-related work which stretches back over 20 years. Most recently with management consultancy A. T. Kearney, Inc., where he focused on busin
    Read More
  • IRD's on-the-go tyre check adjusts for inflation
    November 16, 2021
    As many as 84 million vehicles worldwide may have tyres which are improperly inflated or in poor condition, which has a significant effect on road safety - and also on the environment
    Read More
  • Rush to launch smartphone telematics applications
    May 16, 2012
    The number of global users of telematics smartphone applications will increase from 3.2 million in 2011 to 129 million in 2016, with North America as the dominant region, according to the latest ABI Research forecasts. Practice director Dominique Bonte comments: “The integration of smartphones and smartphone applications into vehicles represents nothing less than a renaissance of the interest in both consumer and commercial telematics markets. Car OEMs, automotive Tier Ones, telematics service providers and
    Read More
  • PTV sets its sights on Smart City solutions
    February 9, 2017
    Making a city smarter not only relies on understand technological opportunities but also human decision-making, as Miller Crockart explains. Cities are about people – a fact that can easily be forgotten when experts talk about roads, healthcare and education as though they are abstract and unconnected monoliths rather than things people use. Understanding how and why people use services is vital for making decisions on how they can be optimised for maximum efficiency across inter-connected networks that for
    Read More

Highlighted Content