Skip to main content

Image Sensing Systems and trafficnow partner on traffic information

Image Sensing Systems (ISS) and Bluetooth sensors provider trafficnow have completed a distribution agreement for Image Sensing Systems to sell trafficnow’s DeepBlue sensor in most of North America and parts of the Middle East. This partnership will allow customers to leverage ISS’ RTMS radar detection technology and trafficnow’s DeepBlue Sensor. The combination of these sensors provides a complete picture of traffic information by being a big data source for up to 12 lanes of continuous traffic.
September 23, 2015 Read time: 2 mins
Image Sensing Systems (ISS) and Bluetooth sensors provider 6771 trafficnow have completed a distribution agreement for Image Sensing Systems to sell trafficnow’s DeepBlue sensor in most of North America and parts of the Middle East.  

This partnership will allow customers to leverage ISS’ RTMS radar detection technology and trafficnow’s DeepBlue Sensor.  The combination of these sensors provides a complete picture of traffic information by being a big data source for up to 12 lanes of continuous traffic.

The RTMS Sx-300 provides the point information such as volume, occupancy, speed and classification and the DeepBlue sensor provides the spatial information such as travel time and origin/destination matrix.  The data from these two sensors will provide real-time travel time information, allowing drivers to make smart travel decisions to help reduce their commute and keep traffic flowing

“ISS works hard to identify innovative technologies that complement our technology portfolio and Bluetooth is a dynamic addition,” said Dan Skites, highway general manager at Image Sensing Systems. “As traffic continues to grow and travel times increase, the motoring public is getting frustrated and demanding that travel information is available.  Traffic management professionals can now rely on the most accurate real-time data and analytics.”

“More than just a partnership between two global players in the ITS market, this is a partnership between spatial information and point information; it’s about getting the full picture of the traffic situation in up to 12 lanes from the side of the road,” said Robert Nordentoft, general manager at trafficnow.

For more information on companies in this article

Related Content

  • Computer technology increasingly aids traffic management
    February 3, 2012
    Alan Perrott, Tyco Fire & Integrated Solutions (UK) Ltd, looks at trends in CCTV technology for traffic surveillance applications
  • Weighing up the future with AI
    April 14, 2022
    There is broad agreement that artificial intelligence will be an important part of Weigh in Motion as we go forward – but Adam Hill finds that not everyone agrees quite how close we are to that point
  • Sony helps Rio get a better view of the Olympics
    June 29, 2016
    With the Olympics approaching, Sony’s Stephane Clauss examines how the latest camera technologies can help cities cope with the huge crowds attending major events. This August will see more than 10,000 athletes head to Rio de Janeiro for the Olympics Games. Alongside them will be their coaching staff, a hoard of logistics teams, thousands of volunteer marshals (London 2012 had 70,000) and millions of spectators. All such major events have nervous jitters on the way to the opening ceremony. This year has see
  • Bluetooth travel information aids waiting times at US-Mexico border
    August 12, 2014
    With drivers sometimes waiting up to several hours to cross the US-Mexico border, the Texas Department of Transportation (TXDOT) is partnering with the city of El Paso to provide real-time traffic updates so drivers can plan accordingly and avoid long waits. Using Bluetooth and radio-frequency identification (RFID) technology, wait times will be available to motorists and commercial shippers so they can modify travel plans as needed. As Bluetooth devices in passenger vehicles and RFID transponders in com