Image Sensing Systems and trafficnow partner on traffic information

Image Sensing Systems (ISS) and Bluetooth sensors provider trafficnow have completed a distribution agreement for Image Sensing Systems to sell trafficnow’s DeepBlue sensor in most of North America and parts of the Middle East. This partnership will allow customers to leverage ISS’ RTMS radar detection technology and trafficnow’s DeepBlue Sensor. The combination of these sensors provides a complete picture of traffic information by being a big data source for up to 12 lanes of continuous traffic.
September 23, 2015 Read time: 2 mins
Image Sensing Systems (ISS) and Bluetooth sensors provider 6771 trafficnow have completed a distribution agreement for Image Sensing Systems to sell trafficnow’s DeepBlue sensor in most of North America and parts of the Middle East.  

This partnership will allow customers to leverage ISS’ RTMS radar detection technology and trafficnow’s DeepBlue Sensor.  The combination of these sensors provides a complete picture of traffic information by being a big data source for up to 12 lanes of continuous traffic.

The RTMS Sx-300 provides the point information such as volume, occupancy, speed and classification and the DeepBlue sensor provides the spatial information such as travel time and origin/destination matrix.  The data from these two sensors will provide real-time travel time information, allowing drivers to make smart travel decisions to help reduce their commute and keep traffic flowing

“ISS works hard to identify innovative technologies that complement our technology portfolio and Bluetooth is a dynamic addition,” said Dan Skites, highway general manager at Image Sensing Systems. “As traffic continues to grow and travel times increase, the motoring public is getting frustrated and demanding that travel information is available.  Traffic management professionals can now rely on the most accurate real-time data and analytics.”

“More than just a partnership between two global players in the ITS market, this is a partnership between spatial information and point information; it’s about getting the full picture of the traffic situation in up to 12 lanes from the side of the road,” said Robert Nordentoft, general manager at trafficnow.
Networking & Communication Systems Urban Traffic Control

For more information on companies in this article

Related Content

  • Hyundai delivers real-time traffic updates
    March 15, 2013
    Hyundai Motors New Zealand will become the first vehicle manufacturer in the country to include real-time traffic updates as an integrated feature of its vehicle satellite navigation systems. The system, which receives live updates from the Suna traffic channel and adjusts the recommended route to bypass traffic, gives drivers access to up-to-the-minute information on traffic incidents such as accidents, road closures, traffic congestion, major road works and special events when travelling in Auckland, Well
    Read More
  • Congestion pricing - no such thing as a free ride
    October 2, 2018
    The widespread adoption of autonomous vehicles is likely to increase congestion, many experts believe. But Wes Guckert of Traffic Group believes that tolling could provide the answer. While it is still hard to wrap your head around the idea of getting into a vehicle without a driver, the industry is now used to hearing, reading, participating in the advancement of autonomous vehicles (AVs). Those in the industry have heard about Uber delivering a shipment of Budweiser, or the convoy of driverless trucks
    Read More
  • TomTom Telematics and Shell collaborate on telematics and fleet management
    November 11, 2015
    TomTom Telematics and Shell are to cooperate to offer businesses in Europe a complete fuel management solution using the TomTom Telematics fleet management platform Webfleet alongside Shell fuel management services. As a result of this agreement, TomTom Telematics will launch a service that integrates euroShell Cards data into its Webfleet platform, making fuel transactions and fuel management information available for users in one system. “TomTom Telematics has a strong portfolio and high performanc
    Read More
  • Cost benefit: Wichita eases workzone congestion
    July 8, 2019
    Achieving higher diversion rates has helped one Kansas city to make traffic flow more efficient around workzones. David Crawford examines what’s behind a 10:1 benefit-to-cost ratio in Wichita Around 10% of highway congestion in the US results from delays in workzones, leading to an estimated annual loss of $700 million in fuel costs alone. The lack of accessible real-time traffic information to help motorists minimise their inconvenience – particularly at peak times - is a major contributor. One solut
    Read More

Highlighted Content