Skip to main content

Innovative road app delivers real time roads conditions

The Alberta Motor Association (AMA), IBI Group and GreenOwl Mobile have joined forces to deliver a big leap forward in keeping drivers in Alberta, Canada, informed of traffic issues. The next generation AMA Road Reporter app allows motorists to share their own reports, adding shared real-time road condition and traffic information to the already useful road condition data available. Available to both Android and Apple device users, the app is free and can be used to receive and share immediate, real-time ro
March 3, 2015 Read time: 2 mins
RSSThe Alberta Motor Association (AMA), 5897 IBI Group and GreenOwl Mobile have joined forces to deliver a big leap forward in keeping drivers in Alberta, Canada, informed of traffic issues.

The next generation AMA Road Reporter app allows motorists to share their own reports, adding shared real-time road condition and traffic information to the already useful road condition data available.

Available to both 1812 Android and 493 Apple device users, the app is free and can be used to receive and share immediate, real-time road condition and traffic information for Alberta’s 31,000 kilometres of major roads, in addition to information, such as highway camera feeds and weather that drivers already receive from AMA Road Reports.

Drivers can access real-time updates for road conditions, traffic, drive times, delays and incidents along their route. By driving while the app is active, drivers contribute valuable information about traffic conditions, helping other drivers make better decisions about the route they choose.

“The AMA Road Reporter app gives all Albertans the ability to hear real-time information without distractions,” said Collin Moody, AMA’s chief information officer. “We noticed that about 60 per cent of people visiting our AMA Road Reports website were using a mobile device. We are committed to improving road safety, so while it’s important to give people the information they need to make good driving decisions before they get in the car, we wanted to pay attention to mobile use trends and build a much safer mobile app people could use along their route.”

Bruno Peters, deputy regional director, IBI Group, Canada West, said: “This is a prime example of intelligent transportation technologies contributing to a safer and more efficient driving experience as we look to smart city technologies to help us get more from our highway infrastructure. This is one of the many innovations IBI Group has integrated into our suite of transportation system products as IBI continues to define the cities of tomorrow.”

“GreenOwl continues to build and expand its service offering with partners like AMA and IBI Group,” said Matt Man, CEO of GreenOwl Mobile. “This innovation elevates our product offering and most importantly aligns with our vision to connect drivers on one platform.”

For more information on companies in this article

Related Content

  • Spanish city wins 2015 Smart City award
    July 7, 2015
    The Smart Cities 2015 Award, presented by the Socinfo Foundation and Sociedad de la Información magazine, has been awarded to the Pozuelo de Alarcón, Spain, smart city project. The award was given for a project that consists of four integrated systems: smart irrigation, street lighting, energy efficiency and smart parking. Wireless parking specialist Nedap played a part in the project, installing the intelligent parking system using its Sensit wireless parking sensors that detect the occupancy of a park
  • TransWiseway and IBM building China’s largest connected vehicles platform
    June 2, 2014
    IBM is collaborating with Beijing transportation information service systems provider TransWiseway Information Technology to build the largest connected vehicles platform in China that will transform the development of the country’s connected car services industry. The cloud-based platform will use advanced analytics for applications that offer real-time in-vehicle services to mobile devices, such as weather advisories, traffic alerts and alternate route suggestions.
  • Spreading the word about Bike Share in the US
    April 19, 2016
    Smart bike share technology and funding policies help bridge the transit gap through the final mile as Andrew Bardin Williams explains. The sharing economy is coming to Portland this summer. BikeTown, the city’s new bike share program sponsored by Nike, will be launched in mid-July with 1,000 bicycles distributed across 100 stations throughout the city. Originally funded by a $2 million federal grant, the program has been boosted by a $10 million sponsorship deal with Nike ensures funding for the next five
  • Emovis’ 5-step guide to educating drivers on road usage charging
    October 31, 2023
    If people don’t understand the benefits of road usage charging, then it is unlikely to have public support. Scott Jacobs of Emovis outlines ways in which key messages – particularly on fairness - can be put across