Skip to main content

Innovative road app delivers real time roads conditions

The Alberta Motor Association (AMA), IBI Group and GreenOwl Mobile have joined forces to deliver a big leap forward in keeping drivers in Alberta, Canada, informed of traffic issues. The next generation AMA Road Reporter app allows motorists to share their own reports, adding shared real-time road condition and traffic information to the already useful road condition data available. Available to both Android and Apple device users, the app is free and can be used to receive and share immediate, real-time ro
March 3, 2015 Read time: 2 mins
RSSThe Alberta Motor Association (AMA), 5897 IBI Group and GreenOwl Mobile have joined forces to deliver a big leap forward in keeping drivers in Alberta, Canada, informed of traffic issues.

The next generation AMA Road Reporter app allows motorists to share their own reports, adding shared real-time road condition and traffic information to the already useful road condition data available.

Available to both 1812 Android and 493 Apple device users, the app is free and can be used to receive and share immediate, real-time road condition and traffic information for Alberta’s 31,000 kilometres of major roads, in addition to information, such as highway camera feeds and weather that drivers already receive from AMA Road Reports.

Drivers can access real-time updates for road conditions, traffic, drive times, delays and incidents along their route. By driving while the app is active, drivers contribute valuable information about traffic conditions, helping other drivers make better decisions about the route they choose.

“The AMA Road Reporter app gives all Albertans the ability to hear real-time information without distractions,” said Collin Moody, AMA’s chief information officer. “We noticed that about 60 per cent of people visiting our AMA Road Reports website were using a mobile device. We are committed to improving road safety, so while it’s important to give people the information they need to make good driving decisions before they get in the car, we wanted to pay attention to mobile use trends and build a much safer mobile app people could use along their route.”

Bruno Peters, deputy regional director, IBI Group, Canada West, said: “This is a prime example of intelligent transportation technologies contributing to a safer and more efficient driving experience as we look to smart city technologies to help us get more from our highway infrastructure. This is one of the many innovations IBI Group has integrated into our suite of transportation system products as IBI continues to define the cities of tomorrow.”

“GreenOwl continues to build and expand its service offering with partners like AMA and IBI Group,” said Matt Man, CEO of GreenOwl Mobile. “This innovation elevates our product offering and most importantly aligns with our vision to connect drivers on one platform.”

For more information on companies in this article

Related Content

  • Milwaukee’s bus service offers jobs lifeline
    November 23, 2018
    A bus-to-jobs project in Milwaukee provides a useful service for low-paid workers. A new report shows the economic impact of potential closure on local employers - and demonstrates the importance of public transit networks for disadvantaged communities The city of Milwaukee, Wisconsin, has a problem. Getting people into out-of-town districts for work is an engine of economic growth, but it costs money. The Milwaukee County Transit System (MCTS) bus routes 6 and 61 - also known as JobLines - provide acces
  • Launch of first US smartphone commuter rail ticketing system
    November 13, 2012
    Customers in Massachusetts Bay on the US east coast can now purchase and then display rail tickets and passes using the MBTA mTicket app for iPhone and Android. Blackberry devices will also be supported soon. Massachusetts Bay Transportation Authority (MBTA) and Masabi US, the transit mobile ticketing provider, jointly announced the launch of the US’ first full smartphone commuter rail ticketing system. The tickets are displayed on the phone’s screen as an encrypted barcode and as a human readable ticket.
  • TransCore to develop bay area express lane network
    October 7, 2014
    TransCore is to develop, integrate, and maintain a network of express lanes on behalf of San Francisco’s Metropolitan Transportation Commission’s (MTC) Bay Area Infrastructure Financing Authority (BAIFA). The competitively procured US$54.6 million project will see 90 miles of existing high occupancy vehicle (HOV) converted lanes into express lanes on I-680, I-880 and I-80. The aim is to improve connectivity by closing gaps in the existing HOV network and improve freeway efficiency by making the best use
  • A new beginning for travel information, based on users' needs
    February 3, 2012
    Despite its name, the EU's forthcoming SUNSET project could represent a new beginning for travel information services. Here, Susan Grant-Muller and Frances Hodgson from the Institute for Transport Studies at the University of Leeds detail a project which is intended to exert a greater influence on network users' travel habits