Driver identification technology launched

Cellcontrol, supplier of technology to prevent distracted driving, has launched what it claims is the industry’s first and only driver identification platform, DriveID, which accurately detect who sits in the driver’s seat, and applies a safety policy only to that individual’s mobile devices, leaving passengers free to talk, text, email and browse.
May 22, 2013 Read time: 1 min
2292 Cellcontrol, supplier of technology to prevent distracted driving, has launched what it claims is the industry’s first and only driver identification platform, DriveID, which accurately detect who sits in the driver’s seat, and applies a safety policy only to that individual’s mobile devices, leaving passengers free to talk, text, email and browse.

DriveID uses non-pairing Bluetooth signalling technology and, according to Cellcontrol, DriveID, overcomes industry usability challenges, providing the accuracy required for user-based insurance (UBI) programmes and deeper distracted driving intelligence to protect drivers and their passengers.

“The future of UBI and distracted driving prevention relies on intelligent driver identification – and we’ve accomplished just that with DriveID,” said Joe Breaux, chief technology officer of Cellcontrol.
Networking & Communication Systems Location Based Systems

For more information on companies in this article

Related Content

  • Polarised imaging gives enforcement clarity
    February 6, 2020
    Polarised imaging advances have finally allowed ITS technology to catch up with previously unenforceable international bans on smoking in cars, says Sony’s Stephane Clauss
    Read More
  • Assessing the potential of in-vehicle enforcement systems
    December 4, 2012
    Jason Barnes considers the social and ethical ramifications of using in-vehicle safety technologies to fulfil enforcement functions. Although policy documents often imply close correlation between enforcement, compliance and safety – in part, as a counter to accusations that enforcement is rather more concerned with revenue generation – there is a noticeable reluctance among policy makers and auto manufacturers to exploit in-vehicle safety systems for enforcement applications. From a technical perspective t
    Read More
  • What's next for traffic management and data collection?
    January 26, 2012
    As the technologies and stakeholders in traffic management evolve, what can we expect to see happening in the coming years? For many, the conversation of the moment is just how, and how far, the newer technologies and services provided principally by the private sector should be allowed to intrude into the realms of traffic management.
    Read More
  • Increased automation is already improving road safety
    April 20, 2017
    Richard Cuerden considers how many of the technologies developed as part of a move toward autonomous vehicles are already being deployed as ADAS improve road safety. The drive to create autonomous vehicles has caused a re-evaluation of what is needed to safely navigate today’s roads and the development of systems that can replace the driver in many scenarios. However, many manufacturers are not waiting for ‘tomorrow’ and are already incorporating these systems in their new cars as Advanced Driver Assistanc
    Read More

Highlighted Content