Over 5 million cyclists in four years at Hackney's Goldsmiths Row

Traffic Technology's (TT’s) iSight-iD cycle count information display has counted more than 5,155,904 cycles since August 2013, and more 1,000,000 cycles since January 2017, at Goldsmiths Row in the London Borough of Hackney. The data collected enables the Council to monitor the growth in cycling and plan future improvements to keep cyclists safe and make cycling more popular. According to the Council, the Borough has the highest cycle to work rate in London and the fourth highest in the UK. The
December 7, 2017 Read time: 2 mins

561 Traffic Technology's (TT’s) iSight-iD cycle count information display has counted more than 5,155,904 cycles since August 2013, and more 1,000,000 cycles since January 2017, at Goldsmiths Row in the London Borough of Hackney. The data collected enables the Council to monitor the growth in cycling and plan future improvements to keep cyclists safe and make cycling more popular.

According to the Council, the Borough has the highest cycle to work rate in London and the fourth highest in the UK.

The continuously updated live display counts the number of cyclists using the route and passing the sign each day as well as the total number for the year to date. Data sent back to the authority for strategic analysis is automatically updated on their website via TT’s Eco Visio Webwidget.

Feryal Demirci, councillor and cabinet member for neighbourhoods, said, “The Goldsmiths Row cycle counter shows that cycling is a key transport mode for a large number of Hackney’s residents. If these trips were made by car or public transport, they would add to the congestion and overcrowding on the transport network. This data can help us plan future improvements to make cycling in Hackney even more popular and keep cyclists safe.”

Classification & Data Collection

For more information on companies in this article

Related Content

  • Why keeping count is so important for traffic management
    November 21, 2023
    Traffic engineers need to have multiple solutions in their toolbox to complete the most accurate and safe data collection programmes possible, explains Wes Guckert of The Traffic Group
    Read More
  • SCANaCAR and VideoBadge counter parking’s prickly problems.
    June 4, 2014
    Colin Sowman discovers how the latest systems can boost productivity and reduce conflict in parking enforcement. Parking enforcement is something of a ‘Cinderella’ service for local authorities: while necessary to keep the roads open and the traffic flowing, it is an expensive operation and can be loss-making. It is also labour intensive and parking enforcement officers are routinely verbally abused and sometimes physically attacked. Some authorities are now looking to automate parking enforcement in orde
    Read More
  • Modelling MaaS and making it happen
    June 15, 2017
    Colin Sowman looks at some of the emerging technology being introduced to evaluate and operate Mobility as a Service. The fast-growing interest in Mobility-as-a-Service (MaaS) has prompted the creation of a host of software systems for those wanting to become a MaaS provider or participate in MaaS offerings. Most recently, at ITS International’s MaaS Market conference, Portuguese company Brisa Innovation announced a name change to A-to-Be to reflect its increasing involvement in the MaaS sector with the lau
    Read More
  • Countering truckers’ parking conundrum
    May 3, 2017
    Colin Sowman hears about a new truck parking information system being piloted across eight states. Legislation limits truck drivers’ hours with the result that they are often caught in a situation where they need to stop either for a break or an overnight rest. But as truck parking is in short supply, truck drivers spend an average of 56 minutes a day searching for available spaces and are often faced with the choice of driving beyond their permitted hours or parking illegally.
    Read More

Highlighted Content