Over 5 million cyclists in four years at Hackney's Goldsmiths Row

Traffic Technology's (TT’s) iSight-iD cycle count information display has counted more than 5,155,904 cycles since August 2013, and more 1,000,000 cycles since January 2017, at Goldsmiths Row in the London Borough of Hackney. The data collected enables the Council to monitor the growth in cycling and plan future improvements to keep cyclists safe and make cycling more popular. According to the Council, the Borough has the highest cycle to work rate in London and the fourth highest in the UK. The
December 7, 2017 Read time: 2 mins

561 Traffic Technology's (TT’s) iSight-iD cycle count information display has counted more than 5,155,904 cycles since August 2013, and more 1,000,000 cycles since January 2017, at Goldsmiths Row in the London Borough of Hackney. The data collected enables the Council to monitor the growth in cycling and plan future improvements to keep cyclists safe and make cycling more popular.

According to the Council, the Borough has the highest cycle to work rate in London and the fourth highest in the UK.

The continuously updated live display counts the number of cyclists using the route and passing the sign each day as well as the total number for the year to date. Data sent back to the authority for strategic analysis is automatically updated on their website via TT’s Eco Visio Webwidget.

Feryal Demirci, councillor and cabinet member for neighbourhoods, said, “The Goldsmiths Row cycle counter shows that cycling is a key transport mode for a large number of Hackney’s residents. If these trips were made by car or public transport, they would add to the congestion and overcrowding on the transport network. This data can help us plan future improvements to make cycling in Hackney even more popular and keep cyclists safe.”

Classification & Data Collection

For more information on companies in this article

Related Content

  • Uber granted 15-month trial to operate in London
    June 27, 2018
    Uber is now operating in London, UK, on a 15-month licence grant following a decision by Westminster Magistrates Court. The move follows Transport for London’s (TfL’s) refusal to renew the company’s licence in 2017. Chief magistrate Emma Arbuthnot deemed Uber as ‘fit and proper’ and ordered the company to pay TfL’s legal costs of £425,000. The ride-hailing firm claims it has now made substantial changes by replacing senior management.
    Read More
  • Getting more for less from traffic data
    August 15, 2012
    Collection of traffic and transit data has grown significantly, combining with advances in connectivity and computational modelling to good effect. Desire to do more with less – to make budgets go further – has helped create a boom in the collection and study of traffic and transport data. Studies are becoming longer, greater in number and further in-depth as more intelligence is sought, plus, transportation agencies are looking to make processes of data collection less costly, or more efficient.
    Read More
  • Vivacity to deploy traffic sensors in Australia 
    September 9, 2021
    Bicycle Network compares sensors to 1,000 people with clipboards and pens 
    Read More
  • LAMetro and Via launch ride-sharing service at three metro stations
    February 8, 2019
    The Los Angeles County Metropolitan Transportation Authority (LAMetro) has partnered with Via to offer a ride-sharing service to and from three metro stations. The one-year pilot, supported by a $1.3 million grant from the Federal Transit Administration, is being trialled at Artesia, El Monte and North Hollywood. Daniel Ramot, CEO and co-founder of Via, says the company’s passenger matching and vehicle routing algorithm will connect customers with the three transit hubs in their communities. Rid
    Read More

Highlighted Content