Peek and Signal change names to Oriux

Peek Traffic and its parent Signal Group have changed their names to Oriux in a rebranding exercise.
By Adam Hill February 27, 2020 Read time: 1 min
Oriux has a presence at more than 60,000 intersections worldwide (© Kawee Wateesatogkij | Dreamstime.com)

The idea is to "unite" the two entities "into a single brand and identity", the company says.

“Since the acquisition of Quixote Traffic 12 years ago, Signal Group and Peek Traffic have been working in the amalgamation of several companies and brands such as Traconex, US Traffic, Multisonic and Northwest Signal to name a few,” explained Rolando Garcia, VP of operations. 

“So, in order to enhance our global standing and presence in the industry, we are combining our identities into a single brand.”

CEO Alejandro Brunell said the move would "solidify and simplify our global presence, but will also serve to unite all of our teams under one banner".

Peek Traffic will continue to exist only as a legal business entity.

Oriux says it has a presence in 500 cities with more than 60,000 traffic intersections deployed and over 25,000 traffic counters and classifiers used worldwide. 

Detection, Monitoring & Machine Vision

For more information on companies in this article

Related Content

  • Reducing injuries and deaths in US workzones shouldn’t be this complicated
    April 17, 2023
    In National Work Zone Awareness Week, surely the least we can do is to help get road workers home safely at the end of the day, says One.network's boss
    Read More
  • Mega trends will challenge transport technology
    June 5, 2015
    Jon Masters investigates some of the longer term trends that will shape transportation over the next 20 years. Business analysts and investors have already placed their bets on a future of technological smart mobility services. In December last year, the Wall Street Journal reported that Uber, the on-demand taxi and lift share smartphone app and start-up business, had been valued at $41.2 billion which, as the Journal reported, is an incredible vote of confidence for a company only five years old.
    Read More
  • ITS needs continuity at the policy-making level
    February 1, 2012
    ITS needs to be sold to politicians in plainer terms and we need to be encouraging greater continuity at the policy-making level says Josef Czako, chairman of the IRF's Policy Committee on ITS. At the ITS World Congress in New York in 2008, the International Road Federation (IRF) held the inaugural meeting of its Policy Committee on ITS. The Policy Committee's formation, says its chairman, Kapsch's Josef Czako, reflects an ongoing concern over the lack of deployment of ITS technology on roads in anything li
    Read More
  • OBU orders and CEO changes for Q-Free
    January 6, 2014
    Portuguese tag issuer Via Verde, part of the Brisa Group, has ordered on-board units from Q-Free in an order worth approximately US$1.9 million. The order will be delivered within the second quarter of 2014. Q-Free’s fourth generation OBU610 is small and unobtrusive, yet powerful enough to support all applicable 5.8GHz CEN DSRC protocols for automatic registration, identification and fee collection from vehicles. “Via Verde has been customer of Q-Free since 1995 and we have now supplied more than 3.2
    Read More

Highlighted Content