Skip to main content

Pedestrian counters help monitor the effectiveness of new investment

Eton Community Association has commissioned the charity, the Outdoor Trust, to develop a promotional Walkway for the town in Berkshire in the UK. In advance of the launch in spring 2017 two Eco Pyro pedestrian counters, supplied by UK company Traffic Technology, have been installed in the town to study footfall along the High Street. Results indicate that on most days people are using the bridge as the main gateway to the town but that only 60 per cent of people crossing the bridge travel the distance o
December 16, 2016 Read time: 2 mins
Eton Community Association has commissioned the charity, the Outdoor Trust, to develop a promotional Walkway for the town in Berkshire in the UK.  In advance of the launch in spring 2017 two Eco Pyro pedestrian counters, supplied by UK company 561 Traffic Technology, have been installed in the town to study footfall along the High Street.

Results indicate that on most days people are using the bridge as the main gateway to the town but that only 60 per cent of people crossing the bridge travel the distance of the High Street during the week and at weekends this reduces to 30 per cent.  

It is hoped that once launched the Eton Walkway, which connects 18 points of significance over a two-mile walk and takes approximately one hour to complete, will entice people to explore further and stay longer to enjoy more of the historic town.

The weather- and vandal-proof Pyro Box Compact uses the patented Eco-counter Pyroelectric sensor which uses passive infrared technology to count pedestrians passing within range of the sensor by detecting their body temperature. The narrowness of the detection area ensures that even two people following each other closely will be counted.  For wider walkways, two lenses can be installed facing in opposite directions.

Eton Community Association will be closely monitoring the impact of the walkway and both Eton Town Council and local traders are also planning to use the data to analyse the impact of other events and activities.

Related Content

  • January 26, 2012
    GIS-based state of the art emergency response, damage recovery
    The gecko is one of several members of the lizard family which demonstrate autotomy: the ability to re-grow a tail or some other appendage lost during a time of peril. The GITA's GECCo programme is looking to give US infrastructures much the same capability
  • March 16, 2015
    Report analyses multiple ITS projects to highlight cost and benefits
    Every year in America cost benefit analysis is carried out on dozens of ITS installations and pilot studies and the findings, along with the lessons learned, are entered into the Department of Transportation’s (USDOT’s) web-based ITS Knowledge Resources database. This database holds more than 1,600 reports and periodically the USDOT reviews the material on file to draw conclusions from this wider body of evidence. It has just published one such review ITS Benefits, Costs, and Lessons Learned: 2014 Update Re
  • October 14, 2019
    Most pedestrian detection systems ‘hit pedestrians at 30mph’
    In-car automatic emergency braking systems with pedestrian detection mostly fail to avoid hitting pedestrians - and are “completely ineffective at night”, according to new research. In shocking findings, the American Automobile Association (AAA) revealed that most systems hit a simulated pedestrian target at 30mph. A collision also occurred 89% of the time when a vehicle operating at 20mph encountered a child darting between two cars. In tests, all vehicles collided with an adult pedestrian immediately fo
  • June 29, 2016
    Sony helps Rio get a better view of the Olympics
    With the Olympics approaching, Sony’s Stephane Clauss examines how the latest camera technologies can help cities cope with the huge crowds attending major events. This August will see more than 10,000 athletes head to Rio de Janeiro for the Olympics Games. Alongside them will be their coaching staff, a hoard of logistics teams, thousands of volunteer marshals (London 2012 had 70,000) and millions of spectators. All such major events have nervous jitters on the way to the opening ceremony. This year has see