Skip to main content

Pedestrian counters help monitor the effectiveness of new investment

Eton Community Association has commissioned the charity, the Outdoor Trust, to develop a promotional Walkway for the town in Berkshire in the UK. In advance of the launch in spring 2017 two Eco Pyro pedestrian counters, supplied by UK company Traffic Technology, have been installed in the town to study footfall along the High Street. Results indicate that on most days people are using the bridge as the main gateway to the town but that only 60 per cent of people crossing the bridge travel the distance o
December 16, 2016 Read time: 2 mins
Eton Community Association has commissioned the charity, the Outdoor Trust, to develop a promotional Walkway for the town in Berkshire in the UK.  In advance of the launch in spring 2017 two Eco Pyro pedestrian counters, supplied by UK company 561 Traffic Technology, have been installed in the town to study footfall along the High Street.

Results indicate that on most days people are using the bridge as the main gateway to the town but that only 60 per cent of people crossing the bridge travel the distance of the High Street during the week and at weekends this reduces to 30 per cent.  

It is hoped that once launched the Eton Walkway, which connects 18 points of significance over a two-mile walk and takes approximately one hour to complete, will entice people to explore further and stay longer to enjoy more of the historic town.

The weather- and vandal-proof Pyro Box Compact uses the patented Eco-counter Pyroelectric sensor which uses passive infrared technology to count pedestrians passing within range of the sensor by detecting their body temperature. The narrowness of the detection area ensures that even two people following each other closely will be counted.  For wider walkways, two lenses can be installed facing in opposite directions.

Eton Community Association will be closely monitoring the impact of the walkway and both Eton Town Council and local traders are also planning to use the data to analyse the impact of other events and activities.

For more information on companies in this article

Related Content

  • Mobinet counters weighty cross border concerns
    November 9, 2017
    A Mobinet pilot is combining onboard weighing with V2X comms to streamline vehicle weight enforcement. David Crawford reports. Pan-European, cross-border weigh-in-motion (WIM) for trucks is now a practical possibility, following successful Scandinavian trials within the EU-co-funded Mobinet (Internet of Mobility) programme. New technology is using strain sensors, located on load-bearing components and routinely installed in truck fleet management systems.
  • Need for secure approach to connected vehicle technology
    January 7, 2013
    Accidental or malicious issue of false messages to connected vehicles could result in dire consequences, so secure systems of authentication and certification are likely to be necessary, write Paul Avery and Sandra Dykes. Connectivity among vehicles in urban traffic systems will provide opportunity for beneficial impacts such as congestion reduction and greater safety. However, it also creates security risks with the potential for targeted disruption. Security algorithms, protocols and procedures must take
  • Auckland considers road user charging to plug funding shortfall
    October 29, 2014
    Auckland, New Zealand, faces a US$9.5 billion transport funding gap to build the fully-integrated transport network set out in the 30-year Auckland Plan that includes new roads, rail, ferries, busways, cycle-ways and supporting infrastructure needed to cope with a population set to hit 2.5 million in the next three decades. If Auckland opts to pay for the fully-integrated Auckland Plan, Auckland Council officials claim the transport network congestion is expected to improve by 20 per cent over the next 1
  • Nissan’s new Serena comes equipped with autonomous technology
    July 15, 2016
    Nissan Motor Company’s new Serena, due to go on sale in Japan in August, will come equipped with the company’s ProPILOT autonomous drive technology, designed for highway use in single-lane traffic. ProPILOT will assist with steering, accelerator and braking, controlled from a mono camera equipped with image processing software which recognises road and traffic situations, as well as lane markers. The system is activated and deactivated b y the driver using a switch on the steering wheel. Once activate