Skip to main content

Pedestrian counters help monitor the effectiveness of new investment

Eton Community Association has commissioned the charity, the Outdoor Trust, to develop a promotional Walkway for the town in Berkshire in the UK. In advance of the launch in spring 2017 two Eco Pyro pedestrian counters, supplied by UK company Traffic Technology, have been installed in the town to study footfall along the High Street. Results indicate that on most days people are using the bridge as the main gateway to the town but that only 60 per cent of people crossing the bridge travel the distance o
December 16, 2016 Read time: 2 mins
Eton Community Association has commissioned the charity, the Outdoor Trust, to develop a promotional Walkway for the town in Berkshire in the UK.  In advance of the launch in spring 2017 two Eco Pyro pedestrian counters, supplied by UK company 561 Traffic Technology, have been installed in the town to study footfall along the High Street.

Results indicate that on most days people are using the bridge as the main gateway to the town but that only 60 per cent of people crossing the bridge travel the distance of the High Street during the week and at weekends this reduces to 30 per cent.  

It is hoped that once launched the Eton Walkway, which connects 18 points of significance over a two-mile walk and takes approximately one hour to complete, will entice people to explore further and stay longer to enjoy more of the historic town.

The weather- and vandal-proof Pyro Box Compact uses the patented Eco-counter Pyroelectric sensor which uses passive infrared technology to count pedestrians passing within range of the sensor by detecting their body temperature. The narrowness of the detection area ensures that even two people following each other closely will be counted.  For wider walkways, two lenses can be installed facing in opposite directions.

Eton Community Association will be closely monitoring the impact of the walkway and both Eton Town Council and local traders are also planning to use the data to analyse the impact of other events and activities.

For more information on companies in this article

Related Content

  • Weighing up the future with AI
    April 14, 2022
    There is broad agreement that artificial intelligence will be an important part of Weigh in Motion as we go forward – but Adam Hill finds that not everyone agrees quite how close we are to that point
  • Bridge & tunnel management: seeing the bigger picture
    September 10, 2024
    A variety of technologies are available to monitor the health of critical infrastructure – and to keep the drivers who use it safe by flagging incidents while reducing false alarms
  • FTA calls for greater reliability on road network following improvements at Dartford
    October 14, 2015
    Drivers using the Dartford Crossing at peak times are saving around an hour and a half every week thanks to Dart Charge, according to Highways England. New figures released by Highways England show that journeys over the Dartford Crossing, which cost £62million (US$95 million) to convert to free-flow tolling, are up to 56 per cent faster than before payment barriers were removed. Drivers at peak times save up to 14 minutes southbound and seven minutes northbound.
  • Automating enforcement of environmental zones
    July 27, 2012
    Amsterdam City Council has chosen to move away from manual enforcement of its environmental zone, which is intended to keep highly polluting goods vehicles out of the city centre, and is installing an automated, ANPR-based system. The signs are not much to look at: white with a red circle and the all-important word Milieuzone ('Environmental zone'). But these signs mean that Amsterdam's city centre is strictly off-limits to polluting goods traffic. At the moment compliance is monitored by special wardens wh