IAM RoadSmart: Auto emergency breaking could save hundreds of lives

Private and fleet car buyers could save hundreds of lives a year by insisting the cars they purchase are fitted with auto emergency braking (AEB), according to UK motoring organisation IAM RoadSmart and coalition partners. The coalition, which comprises car and road design experts, said AEB systems (which automatically apply the vehicle’s brakes if pedestrians, cyclists or other vehicles are detected ahead) could save 1, 100 lives and 122, 860 causalities over the next ten years. In addition, the insuran
September 28, 2017 Read time: 2 mins
Private and fleet car buyers could save hundreds of lives a year by insisting the cars they purchase are fitted with auto emergency braking (AEB), according to UK motoring organisation IAM RoadSmart and coalition partners.


The coalition, which comprises car and road design experts, said AEB systems (which automatically apply the vehicle’s brakes if pedestrians, cyclists or other vehicles are detected ahead) could save 1, 100 lives and 122, 860 causalities over the next ten years. In addition, the insurance industry-funded Thatcham Research calculates that 308 fewer deaths and serious injuries by 2025 and can save society £138 million if buyers insist on AEB.

Peter Shaw, CEO of Thatcham Research said: “There’s an urgent need to change the consumer and fleet mind-set around car safety. Especially when AEB can cost as little as £200. Safety should be a deal-breaker, not a nice to have. If it doesn't have AEB, it shouldn't be a sale.”

Detection, Monitoring & Machine Vision

Related Content

  • Cold efficiency
    July 24, 2012
    Tools to support operational decisions in winter maintenance can remove subjectivity and increase efficiency; Vaisala's Danny Johns talks about latest developments Even the presence of trees at the roadside can have an effect on temperature An effective Road Weather Information System (RWIS) network can save a local road authority or jurisdiction tens of thousands of dollars or Euros'-worth of labour and consumables in a single night. Get those winter maintenance operations right over just three or four nig
    Read More
  • Teledyne Flir: here’s how to find the right ITS camera
    January 4, 2022
    From lighting to weather, there are so many elements which need to be taken into account when choosing a camera for ITS operations. Riana Sartori from Teledyne Flir offers a buyer’s guide
    Read More
  • Idle Guard prevents unnecessary engine idling
    February 2, 2012
    The Idle Guard 200, from Transportation Safety Technologies (TST), is a solid state, reliable timer that automatically prevents unnecessary engine idling in fleet and delivery vehicles. It is triggered by a signal from the park brake on a manual transmission or the park/neutral switch on an automatic transmission. The device is offered in three models, providing engine shut off after three, five or 15 minutes by either fuel shut off with a diesel, or by the ignition with a gasoline engine.
    Read More
  • Finland pledges to launch autonomous technology research cluster in 2020
    February 4, 2019
    Finland plans to launch next year a research cluster which the government hopes will put the country at the forefront of developments in autonomous technology. The RAAS (Research Alliance for Autonomous Systems) ‘innovation ecosystem’ is designed to bring together research organisations and other stakeholders to develop “new, cross-sector solutions”, with an emphasis on those containing a high level of automation. The Ministry of Economic Affairs and Employment has put up grant money, with research or
    Read More

Highlighted Content