CCDD launches platform to reduce distracted driving in Canada

To help governments and stakeholders develop effective strategies to reduce distracted driving, the Canadian Coalition on Distracted Driving has launched a new web-based information hub at www.diad.tirf.ca/ehub. It is led by the Traffic Injury Research Foundation (TIRF) and its Drop It And Drive program, in partnership with The Co-operators.
January 22, 2018 Read time: 2 mins
To help governments and stakeholders develop effective strategies to reduce distracted driving, the Canadian Coalition on Distracted Driving has launched a new web-based information hub at %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.diad.tirf.ca/ehub false http://diad.tirf.ca/ehub/ false false%>. It is led by the Traffic Injury Research Foundation (TIRF) and its Drop It And Drive program, in partnership with The Co-operators.


The hub resource features summaries of more than 100 research studies and articles along with links to full studies and the organizations that produced them. Access is also provided to examples of educational resources and tools that are available, the latest data that has been published, and current laws and penalties across the country.    

In addition, a call to action for health practitioners featured in the Journal of Orthopaedic Physical Sports Therapy and work groups comprising insurance, enforcement, the trucking industry and health professionals are now raising awareness of these sectors and building partnerships to help reduce distracted driving.  

Robyn Robertson, TIRF president and CEO, said: "All agencies are incredibly concerned about the safety of Canadians, their workforce, and their families and friends. Everyone has the same questions about the size of the problem, what is known, what data are available, and what strategies can reduce distracted driving. We designed the E-Hub so organizations can spend less time looking for answers and more time working on solutions."

Rob Wesseling, president and CEO of The Co-operators, said: "As an insurer of over a million vehicles in Canada, we have a significant responsibility to educate Canadians about the risks posed by distracted driving. Consider that a driver travelling at 100km/hr travels the length of a hockey rink within just two seconds while distracted. It's easy to see why distracted driving is a recipe for disaster."

Detection, Monitoring & Machine Vision

Related Content

  • November 15, 2018
    Bird enables reports of poorly parked and damaged e-scooters
    Bird is to roll out an app feature which allows people to report poorly parked or damaged electric scooters to the company. It is an attempt to solve one of the biggest bugbears surrounding the deployment of scooters and dockless bikes – the issue of what happens when users abandon or abuse the vehicles. Bird says the app’s new ‘community mode’ will improve parking and safety in the cities where it operates, such as Portland and Salt Lake City. The company will use reports to reposition poorly parked e-
    Read More
  • January 25, 2016
    USDOT sponsors new connected vehicle webinars
    The US Department of Transportation (USDOT) is sponsoring three webinars to assist the Connected Vehicle Pilot sites, early installers and other interested stakeholders, as part of the Connected Vehicle Pilot Deployment Program Technical Assistance Webinar series, which began last month. The Connected Vehicle Pilot Deployment Program seeks to combine connected vehicle and mobile device technologies in innovative and cost-effective ways. Ultimately, this program will improve traveller mobility and syste
    Read More
  • December 7, 2015
    Report analyses effects of non-drivers on self-driving cars
    The University of Michigan Transportation Research Institute has published a new report which analyses the expected changes in the amount of driving and trip-length distributions by personal vehicles, should completely self-driving vehicles become widely available. The analysis is based on two key observations: the large percentage of young adults between 18 and 39 years of age who currently do not have a driver’s licence; a recent survey which provides information about the reasons for not having a driv
    Read More
  • December 14, 2018
    TfL describes reports of closer ties with Uber as ‘nonsense’
    Transport for London (TfL) has described claims that it is deepening its relationship with Uber as ‘nonsense’. Media reports suggested that London’s transit authority might be going to offer customers access to public transport services via the ride-hailing firm's app. The Financial Times reported that Uber is attempting to add TfL's data about tube and bus timetables into the app. But a spokesperson from TfL told ITS International that the only thing it is putting out is open data – and does no
    Read More

Highlighted Content