Skip to main content

UK start-up receives funding for artificial intelligence that could end traffic jams

UK start-up Vivacity Labs, creators of a sensor with in-built machine-learning that can identify individual road users and manage traffic accordingly has secured a total of US$3.8 million (£3 million) in funding, that could pave the way for driverless cars and truly smart cities that can recognise different vehicles and regulate traffic in real-time. The company has secured a US$2.2 million (£1.7 million) project grant from Innovate UK to roll out a city-wide sensor network for the VivaMK project and a str
May 17, 2017 Read time: 2 mins
UK start-up Vivacity Labs, creators of a sensor with in-built machine-learning that can identify individual road users and manage traffic accordingly has secured a total of US$3.8 million (£3 million) in funding, that could pave the way for driverless cars and truly smart cities that can recognise different vehicles and regulate traffic in real-time.

The company has secured a US$2.2 million (£1.7 million) project grant from Innovate UK to roll out a city-wide sensor network for the VivaMK project and a strategic investment of US$2 million (£1.6 million) from Tracsis, Downing Ventures and the London Co-Investment Fund.

The VivaMK project, part of Innovate UK’s Smart Cities initiative, will see Vivacity Labs deploy 2,500 of its sensors across 50 square miles of Milton Keynes, monitoring all major junction points and car parking spaces. This is the first step in creating an intelligent traffic management system that avoids bottlenecks and improves safety by influencing traffic movement as it happens, based on the type of traffic and monitoring the areas where it becomes congested. The first 12 months of the project will involve installation of the sensors and subsequent data gathering (expected to start in September), followed by integration into traffic management systems.

The cameras will also allow future traffic lights to give priority at signalled intersections to cyclists, buses or ambulances. Vehicle dashboards that communicate with traffic lights could also flag the presence of cyclists to lorry drivers. The technology could also improve safety for pedestrians by enabling traffic signals to communicate with driverless cars and inform them if pedestrians are crossing the road.

Vivacity Labs’ systems will also allow Tracsis to create a much more efficient traffic management system by replacing manual image processing with cameras that have built-in AI technology.

Related Content

  • March 18, 2021
    Vivacity demos AI junction control
    How will AI-controlled junctions help smooth the journeys of drivers – and cyclists - in urban areas? Alan Dron looks at an expanding scheme in Manchester, UK, which aims to find out
  • September 9, 2021
    Vivacity to deploy traffic sensors in Australia 
    Bicycle Network compares sensors to 1,000 people with clipboards and pens 
  • April 9, 2014
    ITS homes in on cycling safety
    A new generation of ITS equipment is helping road authorities get to grips with cycle safety – and not a moment too soon as Colin Sowman discovers. Cyclists - remember them? Apparently not. At least not according to the OECD 2013 report Cycling, Health and Safety which contains the statement: ‘Cyclists are often forgotten in the design of the road traffic system’. Looking through the statistics that exist (each country appears to compile them differently) it is not difficult to see how such a conclusion cou
  • February 11, 2015
    First trial of driverless vehicles, regulatory review launched
    The first trial of driverless cars is launched today in the Royal Borough of Greenwich, London. The Greenwich Automated Transport Environment project (GATEway) is one of three projects chosen by the Government to deliver demonstrations of automated vehicles in urban environments. The trial officially gets underway at Greenwich Peninsula today, attended by Business Secretary Vince Cable and Transport Minister Claire Perry, who also officially launched a regulatory review and the UK Government’s ‘Intro