Skip to main content

Traffic Technology retains West Berkshire data collection

Buckinghamshire-based Traffic Technology has successfully retained its traffic data collection contract with West Berkshire District Council. The company will carry out permanent traffic surveys from around thirty-three sites in West Berkshire, as well as ad hoc traffic and parking surveys, pedestrian crossing studies and journey time studies on behalf of the Council for the next two years, with an option to continue for a further two years. Data from parking surveys is used to inform future parking strateg
April 10, 2013 Read time: 2 mins
Buckinghamshire-based 561 Traffic Technology has successfully retained its traffic data collection contract with West Berkshire District Council.

The company will carry out permanent traffic surveys from around thirty-three sites in West Berkshire, as well as ad hoc traffic and parking surveys, pedestrian crossing studies and journey time studies on behalf of the Council for the next two years, with an option to continue for a further two years.

Data from parking surveys is used to inform future parking strategies and to enable the council to set appropriate parking standards for new residential developments, while traffic data is used to help monitor air quality and traffic flows across the district.  Traffic surveys are also carried out to provide information on annual average daily traffic (AADT) flows for the Local Transport Plan.  Journey time studies provide data to enable the Council to make traffic management decisions to ease the flow of traffic in the area.

For more information on companies in this article

Related Content

  • Russia invests in ITS technology
    May 11, 2012
    Russia’s transport systems are developing on a grand scale with ITS central to the plans, thanks in no small part to a recently relaunched ITS Russia. Jon Masters interviews the organisation’s chief executive officer Vladimir Kryuchkov Over coming years many of the biggest deployments of new technology for transport are likely to be seen in Russia. For a political and economic superpower, the world’s biggest country has only recently started to harness ITS for the good of its transport networks. But the sca
  • The smart in smart parking
    March 29, 2018
    Whether you want to reduce congestion, increase parking revenue or reduce occupancy – or a mixture of all three – there is plenty of technology available. Andrew Bardin Williams considers the pros and cons. Drawn in by the promise of Smart City initiatives, communities across North America are embracing smart parking solutions in an effort to change citizens’ transportation behaviours for the better. They are doing this by using policy and ITS solutions to help de-incentivise parking for most people while
  • Latest ITS technology upgrades India's toll systems
    November 13, 2012
    An ambitious programme of new and upgraded interoperable toll systems has been launched in India, featuring far-reaching technology developments. David Crawford reports. In April this year, Indian Union Minister for Road Transport & Highways CP Joshi inaugurated a new era of electronic toll collection (ETC) in India when he unveiled the country’s first RFID-based tolling installation. This was at a recently-completed plaza at Chandimandir, near the city of Panchkula in the northern state of Haryana. The sys
  • Data is driving force behind TomTom's intelligent traffic management
    August 23, 2024
    The complexities of modern urban life have put unprecedented strain on transportation infrastructure. Traffic congestion, accidents, and inefficient resource allocation are persistent challenges. However, as Frans Keijzer, Bid Manager EMEA and APAC at TomTom Enterprise explains, a powerful tool has emerged to reshape the way we manage our roads: big data.