Skip to main content

Traffic Technology retains West Berkshire data collection

Buckinghamshire-based Traffic Technology has successfully retained its traffic data collection contract with West Berkshire District Council. The company will carry out permanent traffic surveys from around thirty-three sites in West Berkshire, as well as ad hoc traffic and parking surveys, pedestrian crossing studies and journey time studies on behalf of the Council for the next two years, with an option to continue for a further two years. Data from parking surveys is used to inform future parking strateg
April 10, 2013 Read time: 2 mins
Buckinghamshire-based 561 Traffic Technology has successfully retained its traffic data collection contract with West Berkshire District Council.

The company will carry out permanent traffic surveys from around thirty-three sites in West Berkshire, as well as ad hoc traffic and parking surveys, pedestrian crossing studies and journey time studies on behalf of the Council for the next two years, with an option to continue for a further two years.

Data from parking surveys is used to inform future parking strategies and to enable the council to set appropriate parking standards for new residential developments, while traffic data is used to help monitor air quality and traffic flows across the district.  Traffic surveys are also carried out to provide information on annual average daily traffic (AADT) flows for the Local Transport Plan.  Journey time studies provide data to enable the Council to make traffic management decisions to ease the flow of traffic in the area.

Related Content

  • August 26, 2021
    PTV simulates York’s future
    PTV’s predictive software modelling is helping one of England’s historic cities to improve traffic flow
  • May 26, 2022
    Changing perceptions and going green with ITS
    Entrants to the ITS (UK) Essay Award were asked to write about innovative application of ITS solutions to achieve decarbonisation goals. First-year apprentice Leora Wilson, who studies at Leeds College of Building as part of her apprenticeship with Mott MacDonald, won the competition with this entry…
  • October 12, 2012
    Inrix expands traffic data programme collaboration
    Nearly a year after the I-95 Corridor Coalition, the University of Maryland (UMD) and Inrix announced a three-year expansion of the Vehicle Probe Project (VPP), the coalition and its partners are expanding their collaboration once again. Through a Federal Highway Administration (FHWA) Awards Grant, the coalition will use Inrix traffic information to expand coverage to over 40,000 miles of roads across fourteen states.
  • January 30, 2012
    Managed motorways, hard shoulder running aids safety, saves time
    The announcement that, in 2012/13, work to extend Managed Motorways to Junctions 5-8 of the M6 near Birmingham in the West Midlands is scheduled to start marks the next step for the UK's hard shoulder running concept, first introduced on the M42 in 2006. The M6 scheme is in fact one of several announced; over the next few years work will start on applying Managed Motorways to various sections of the M1, M25 London Orbital, M60 and M62. According to Paul Unwin, senior project manager with the Highways Agency