Danish city uses cell phone data to reduce travel times

The Danish city of Aarhus is using the anonymous data from drivers’ Bluetooth-enabled cell phones and GPS systems to assist them in reducing traffic congestion. Using Blip Systems’ technology and placing the small sensors in the road network, the road authorities can obtain traffic flow data in real time and proactively manage the road network to minimise delays and congestion.
October 10, 2013 Read time: 1 min
The Danish city of Aarhus is using the anonymous data from drivers’ Bluetooth-enabled cell phones and GPS systems to assist them in reducing traffic congestion.  

Using 3778 Blip Systems’ technology and placing the small sensors in the road network, the road authorities can obtain traffic flow data in real time and proactively manage the road network to minimise delays and congestion.

The municipality started the project in 2011 and currently has nearly 40 sensors installed on the ring road, says project manager Michael Bloksgaard. He expects that when the BlipTrack solution is fully implemented by the end of the year, around 120 sensors will have been implemented.

According to Blip Systems, the solution has helped to optimise out-of-sync intersections and the roads administration has been able to record a reduction of 20 per cent in travel times on the ring road.
Detection, Monitoring & Machine Vision Classification & Data Collection Networking & Communication Systems

For more information on companies in this article

Related Content

  • Traffic lights: There’s a better way ..
    July 9, 2014
    .. say researchers at Massachusetts Institute of Technology (MIT) who have developed a means of computing optimal timings for city stoplights that they say can significantly reduce drivers’ average travel times. Existing software for timing traffic signals has several limitations, says Carolina Osorio, an assistant professor of civil and environmental engineering at MIT and lead author of a forthcoming paper in the journal Transportation Science that describes the new system, based on a study of traffic
    Read More
  • Danish tunnel gets Afry ITS system
    September 28, 2022
    Project is designed to reduce heavy goods vehicle traffic in centre of Copenhagen
    Read More
  • Jenoptik uses sensor fusion to avoid monitoring confusion
    January 26, 2018
    Jenoptik’s Uwe Urban looks at the advantages of ‘sensor fusion’ for the ITS sector. When considering the ideal sensing and monitoring system to enable the ITS sector to deliver improvements in mobility and road safety, for general policing security and border protection, we have to think beyond radar-base systems or laser scanners. What is needed today are solutions for detecting and tracking vehicles while recording evidence to deacide if any action is necessary. There is no sole sensor capable of
    Read More
  • Is road user charging the first stop for congestion management?
    July 23, 2012
    David Hytch, Information Systems Director at the Greater Manchester Public Transport Executive, considers just where congestion pricing schemes should sit in transport planners' hierarchy of options for managing demand. On the face of it, Greater Manchester in England's proposed congestion charging scheme hit just about every sweet spot possible when it came to convincing the general public of the need for and benefits of such a venture. There was the promise from national government of almost £3bn-worth of
    Read More

Highlighted Content