Danish city uses cell phone data to reduce travel times

The Danish city of Aarhus is using the anonymous data from drivers’ Bluetooth-enabled cell phones and GPS systems to assist them in reducing traffic congestion. Using Blip Systems’ technology and placing the small sensors in the road network, the road authorities can obtain traffic flow data in real time and proactively manage the road network to minimise delays and congestion.
October 10, 2013 Read time: 1 min
The Danish city of Aarhus is using the anonymous data from drivers’ Bluetooth-enabled cell phones and GPS systems to assist them in reducing traffic congestion.  

Using 3778 Blip Systems’ technology and placing the small sensors in the road network, the road authorities can obtain traffic flow data in real time and proactively manage the road network to minimise delays and congestion.

The municipality started the project in 2011 and currently has nearly 40 sensors installed on the ring road, says project manager Michael Bloksgaard. He expects that when the BlipTrack solution is fully implemented by the end of the year, around 120 sensors will have been implemented.

According to Blip Systems, the solution has helped to optimise out-of-sync intersections and the roads administration has been able to record a reduction of 20 per cent in travel times on the ring road.
Detection, Monitoring & Machine Vision Classification & Data Collection Networking & Communication Systems

For more information on companies in this article

Related Content

  • Moscow pins hopes on V2X
    March 18, 2020
    A new transport strategy is aimed at creating conditions for the introduction of new ITS developments within Moscow – and 5G and V2X are on the agenda
    Read More
  • US 511 system, the future of traveller information?
    April 23, 2013
    What started out at the turn of the millenium as a simple dial-up travel information service has grown out of all recognition in the digital age. Pete Goldin surveys the development to date of the US 511 traveller information system. In a little over a decade, 511 has gone from its original intent – a collection of recorded messages accessible via phone for pre-trip planning – to a network of dynamic traveller information services provided by states and cities throughout the US, offering access to a wide v
    Read More
  • USDoT looks at the costs and potential benefits of connected vehicles
    October 26, 2017
    David Crawford looks at latest lessons learned from the trials of connected vehicles in the US. The progress of connected vehicle (CV) technologies takes centre stage among the hot topics highlighted in the September 2017 edition – the first since 2014 – of the ‘ITS Benefits, Costs and Lessons Learned’ survey from the US ITS Joint Program Office (JPO). The organisation is an arm of the US Department of Transportation (USDoT).
    Read More
  • VMS can counter small screens’ big problems
    June 9, 2015
    Lacroix Trafic’s Steve Collins believes the improving trends in road safety could go into reverse unless authorities make full use of the latest LED technology to meet drivers’ information needs. Road authorities and vehicles manufacturers could and should be far more active in countering some of the transportation industry’s major problems, according to Steve Collins export sales director at Lacroix Trafic.
    Read More

Highlighted Content