Iteris wins $1m traffic SaaS contract in California

Ventura County Transportation Commission will use product to improve regional mobility
By Adam Hill March 14, 2024 Read time: 2 mins
Traffic in Ventura (© Wirestock | Dreamstime.com)

California's Ventura County Transportation Commission (VCTC) has awarded a three-year, $1 million contract to Iteris for use of its ClearGuide solution - part of the ClearMobility platform.

The Software as a Service (SaaS) agreement will see VCTC use ClearGuide Roadways to "perform sophisticated mobility analytics", Iteris says.

The product is designed to help improve real-time operations, incident management, workzone mobility and transportation planning with traffic data and map content powered by Here Technologies. 

Iteris says the software will be available to all cities and other agencies throughout the county.

“We’re delighted to be working with Ventura County Transportation Commission to continue improving mobility in Southern California with our SaaS offering,” said Scott Perley, vice president of program management at Iteris.

“They now join regional partners Los Angeles County and San Bernardino County in utilising ClearGuide to turn data into insights for smart, data-driven decisions that will improve accessibility, efficiency and sustainability in the region.”

Iteris will provide traffic volume estimates for freeways and arterial roads in the county. These are created by using ClearData probe data and advanced learning models to provide a picture of volumes at 15-minute intervals over the previous year. 

This can be combined with other ClearGuide traffic metrics to generate accurate estimates of vehicle miles travelled (VMT) or vehicle hours of delay (VHD).

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