Skip to main content

Flow Labs partners with Geotab ITS

Contextual fleet & freight data will help traffic safety, sustainability & performance
By David Arminas July 24, 2024 Read time: 2 mins
Geotab ITS leverages data from more than 4.3 million commercial fleet vehicles (© Alphaspirit | Dreamstime.com)

Flow Labs has partnered with Geotab Intelligent Transportation Systems, a Geotab business unit providing governments and organisations with real-world insights to improve their transportation networks.

The collaboration will build upon Flow Labs’ existing data sources to offer new performance metrics and eventually platform features for freight and commercial vehicle insights.

“We believe that supplementing our contextual and reliable fleet and freight data into the Flow Labs platform will provide a solution-rich offering to help address traffic safety, sustainability and performance,” said Nate Veeh, associate vice president of Geotab ITS.

From ride-share vehicles to delivery vans, freight trucks to transit buses, Geotab ITS works with anonymised and aggregated data from over 50,000 commercial fleet customers and 3,000 government agencies. It captures, measures and analyses their connected vehicle data.

Globally, Geotab ITS leverages data from more than 4.3 million commercial fleet vehicles, generating over 75 billion data points daily. In North America alone, Geotab’s connected vehicles provide connected vehicle data coverage for around 99.9% of primary roadways across the continent.

“Geotab ITS data streams offer the most comprehensive view of commercial and fleet vehicle activity across the US,” said Jatish Patel, chief executive and founder of Flow Labs.

“By integrating these data sets into our AI platform, we’re delivering unrivalled traffic insights that not only enhance safety and reduce congestion, but provide both economic and environmental benefits for agencies.”

Flow Labs’ digital twin platform uses AI to enrich and integrate multiple data streams including signal data, detection data and connected vehicle data from a range of partners, into a comprehensive traffic management platform. It then optimises traffic flow, traffic safety and environmental emissions while enhancing overall regional mobility.

With Geotab’s data, the Flow Labs platform can now provide traffic managers and modellers with a historical breakdown of roadway use by vehicle type, class, vocation and industry.

This gives engineers the ability to analyse and understand interactions between freight and passenger vehicles, offering valuable insights for optimising traffic management strategies and improving operational efficiency. “With these new data sets, agencies now have the ability to increase the efficiency of freight routes and assess the impact of freight traffic on road capacity, improving overall traffic management,” said Patel.

For agencies focused on Vision Zero goals, this partnership also expands Flow Labs’ unsafe behavioural insights including harsh events – hard braking, acceleration and cornering – and provides a comprehensive view of how freight interacts with all road users, including pedestrians and cyclists.

“It paves the way for new and innovative strategies to manage congestion and keep traffic flowing smoothly,” said Patel.

For more information on companies in this article

Related Content

  • StreetLight's figures highlight Covid effect
    July 15, 2022
    Traffic data provides insights which can be used for planning and BIL investment
  • Zurich insurance and TomTom partner on fleet telematics
    October 9, 2012
    Zurich Germany is to partner with TomTom fleet management to provide the telematics capability behind the company’s newly launched product Zurich Fleet Intelligence (ZFI). Launched in Germany, the integrated service is aimed at corporate fleets and combines vehicle telematics, reporting, driver development tools and risk engineering support. TomTom technology will be integral to the proposition, helping businesses to actively improve driver safety, reduce operational costs and minimise environmental impact
  • Economic stimulus and investment in ITS solutions
    February 2, 2012
    Scott Belcher, President and CEO of ITS America looks at the year ahead
  • New initiative aims to establish best practice in fleet data strategy
    February 10, 2015
    A new industry body is aiming to improve standards across British business fleets by establishing best practice in the use of fleet data. Fleet Data Insight brings together thought leaders from across the fleet industry, including both operators and suppliers, to share practical advice about using data to achieve operational excellence in fleet performance. Founded by TomTom Telematics, with partners Zurich, the FTA and the Energy Saving Trust, Fleet Data Insight will meet twice a year, using the coll