Skip to main content

MAPping public transport and parking data

The Australian city of Adelaide, which has embarked on a 30-year urban development plan, is piloting Xerox’s new Mobility Analytics Platform (MAP) to improve its public transport services by analysing people flows between different sectors of the city. The recently-introduced analytics platform analyses the anonymous data created by the daily transportation and ticket-buying habits of millions of commuters and produces a new city-wide picture of transportation operations including adherence to schedules
February 9, 2015 Read time: 2 mins
The Australian city of Adelaide, which has embarked on a 30-year urban development plan, is piloting 4186 Xerox’s new Mobility Analytics Platform (MAP) to improve its public transport services by analysing people flows between different sectors of the city.

The recently-introduced analytics platform analyses the anonymous data created by the daily transportation and ticket-buying habits of millions of commuters and produces a new city-wide picture of transportation operations including adherence to schedules, passenger-loading levels and car park utilisation rates.

Using data analytics algorithms and visualisation technology from the Xerox Research Centre Europe, it can predict, for example, where passengers will alight and the impact of varying factors such as running ahead or behind schedule and the weather.

In Paris, Vinci Park is testing the system in Neuilly, in the western suburbs of the city, where it manages on- and off-street parking. The operator is using MAP to better understand how its off-street car parks are used. In a second step, this parking information will be combined with MAP’s advanced customer profiling features to predict future demand for parking, inform Vinci Park on how to modify prices, identify when extra access lanes are required or even where new car parks should be created.

"MAP gives operators the keys to improving the quality and adoption of services,” said Jo van Onsem, group president, International Public Sector, Xerox.

“With MAP we now have a user friendly graphical tool that allows us to analyse quickly and accurately the use and revenues of our car parks,” said Albert Feuga, director, Parking Management System, Vinci Park. “MAP also allows us to understand the behaviour of our customers and better anticipate demand and manage flows.”

Related Content

  • Xerox demonstrates Merge parking management system
    September 8, 2014
    Xerox is showcasing its latest transportation innovations in on- and off-street parking, photo enforcement and mobility management here at the ITS World Congress. On display at the Xerox booth is Merge, an analytics-based parking management system, and 360SmartView, an advanced safety e-screening solution.
  • IBM and Telvent to create smarter traffic solutions for smaller cities
    January 25, 2012
    Telvent and IBM have announced that together they will develop smarter traffic solutions that are affordable and customised for small cities, university and government campuses and business districts. The solution can integrate and analyse data traffic control, road sensors, bus schedules, real-time GPS location and IBM's advanced analytics.
  • Cubic’s holistic view of traffic management
    May 25, 2022
    How can cities and transit agencies ease congested roadways? Andy Taylor of Cubic Transportation Systems suggests it would help to take a more holistic view of the problem
  • Big data helps San Diego optimise public transit
    July 14, 2014
    San Diego Metropolitan Transit System (MTS) has turned to Cubic’s big data subsidiary Urban Insights to make better use of its data, according to a report in Information Week. The agency has disparate data sources, including a smart-card payment system, GPS-based automatic vehicle location devices on buses, automatic passenger counters on trolleys, and extensive route and schedule information formatted in the general transit feed specification (GTFS) format developed by Google in 2006. "We look at all