Skip to main content

MAPping public transport and parking data

The Australian city of Adelaide, which has embarked on a 30-year urban development plan, is piloting Xerox’s new Mobility Analytics Platform (MAP) to improve its public transport services by analysing people flows between different sectors of the city. The recently-introduced analytics platform analyses the anonymous data created by the daily transportation and ticket-buying habits of millions of commuters and produces a new city-wide picture of transportation operations including adherence to schedules
February 9, 2015 Read time: 2 mins
The Australian city of Adelaide, which has embarked on a 30-year urban development plan, is piloting 4186 Xerox’s new Mobility Analytics Platform (MAP) to improve its public transport services by analysing people flows between different sectors of the city.

The recently-introduced analytics platform analyses the anonymous data created by the daily transportation and ticket-buying habits of millions of commuters and produces a new city-wide picture of transportation operations including adherence to schedules, passenger-loading levels and car park utilisation rates.

Using data analytics algorithms and visualisation technology from the Xerox Research Centre Europe, it can predict, for example, where passengers will alight and the impact of varying factors such as running ahead or behind schedule and the weather.

In Paris, Vinci Park is testing the system in Neuilly, in the western suburbs of the city, where it manages on- and off-street parking. The operator is using MAP to better understand how its off-street car parks are used. In a second step, this parking information will be combined with MAP’s advanced customer profiling features to predict future demand for parking, inform Vinci Park on how to modify prices, identify when extra access lanes are required or even where new car parks should be created.

"MAP gives operators the keys to improving the quality and adoption of services,” said Jo van Onsem, group president, International Public Sector, Xerox.

“With MAP we now have a user friendly graphical tool that allows us to analyse quickly and accurately the use and revenues of our car parks,” said Albert Feuga, director, Parking Management System, Vinci Park. “MAP also allows us to understand the behaviour of our customers and better anticipate demand and manage flows.”

For more information on companies in this article

Related Content

  • Considering accessibility costs little and pays dividends for all travellers
    August 8, 2017
    Catering for those with disabilities can be cost-effective and improve services for all travellers, as David Crawford discovers. Clearer understanding of the economic value of accessible transport is essential if we are to speed up the current slow deployment levels, according to the Paris-based International Transport Forum (ITF), which staged a 2016 round table on the ‘Benefits and Costs of Inclusion in Transport’. It wants to see greater availability of data on levels of actual and unmet demand for acces
  • Transport integration separates rural idyll from remote isolation
    June 13, 2017
    David Crawford investigates the operation of Total Transport in some of Europe’s more rural areas. Total Transport is a concept that is gaining traction in Europe as a means of making it easier for people without access to a car and living in rural and remote communities, to travel to work, the shops, schools and hospitals. It involves maximising vehicle availability and integrating scheduled services with other transport services (including taxis) commissioned or contracted by more than one local governmen
  • Connected citizens boosts Boston’s traffic management
    March 30, 2017
    Data-derived traffic management is starting to show benefits as David Crawford discovers. The city of Boston has been facing growing congestion problems in its Seaport regeneration district, with the rate of commercial and residential growth threatening to overtake the capacity of the road network to respond.
  • Flexibility, interoperability is key to future traffic management
    February 3, 2012
    Jon Taylor of Faber Maunsell and Tabatha Bailey of Transport for London describe how an unusual mix of traffic practitioners, researchers and industry are working together to build new tools for the future. As we face higher expectations for managing congestion from both citizens and politicians, and as more and more data is becoming available from new sources, our traffic management challenge is changing.