Skip to main content

Coachella's CV Sync uses Kinetic Mobility ATMS

California smart traffic management upgrade project requires scalable ITS tech
By Adam Hill August 19, 2024 Read time: 2 mins
Coachella Valley (© Timrobertsaerial | Dreamstime.com)

California's Coachella Valley Association of Governments (CVAG) is using Q-Free’s Kinetic Mobility ATMS platform to manage its CV Sync smart traffic management upgrade project.

CV Sync includes a complete upgrade of the region’s legacy signal controllers and traffic management and communications systems with new ITS tech and the development of new regional and local traffic management centres.

Signal control needs to switch between the city and the region level to ensure best traffic flow during major events, such as the annual Coachella music festival and Indian Wells tennis tournament, which create an influx of visitors to the region.

Component systems in the new traffic system need to be scalable and upgradeable to reflect new technology as it becomes available. 

Kinetic Mobility enables integration to ITS devices from several manufacturers. “This is an innovative and highly watched project,” says Q-Free CEO Mark Talbot. 

"Kinetic Mobility’s module design allows for extensive customisation, offering a range of capabilities to suit any community’s needs.” 

Carlos A. Ortiz, CEO of CV Sync's lead consultant, Advantec Consulting Engineers, says: “With the high stakes and visibility of the CV Sync project, we needed a robust and flexible solution. Kinetic Mobility's comprehensive suite of tools enables us to manage the region's complex traffic patterns efficiently, ensuring smooth operations during peak times and special events. The project's success so far is a testament to our collaboration, and we look forward to continued growth and innovation.”

Q-Free's solution includes a variety of optional modules, such as Kinetic Signals, Kinetic Signs, Kinetic Events, Kinetic Counts, and Kinetic Corridors, all of which have been deployed in Coachella Valley and will be showcased at the ITS California 29th Annual Conference & Exhibition in San Francisco on 26-28 August.

For more information on companies in this article

Related Content

  • Intertraffic Awards 2022: shortlist announced!
    February 4, 2022
    Winners will be revealed at the opening ceremony of Intertraffic Amsterdam in March
  • Tattile has eyes on Buenos Aires
    May 9, 2024
    Tattile has provided its high-performance free-flow ANPR system consisting of Vega Smart 2HD camera and Axle Counter cameras - powered by artificial intelligence - to the capital of Argentina. David Arminas reports
  • Econolite exhibits foundations for connected and autonomous vehicles
    June 13, 2016
    Econolite is showcasing its extensive portfolio of infrastructure building blocks for connected and autonomous vehicles, in support of this year’s ITS America theme: 'Integrated Mobility. Transportation Redefined.' The company will provide detailed information on its product options for aboveground (Autoscope and Accuscan), and in-ground (Accusense wireless) vehicle detection sensor solutions
  • San Francisco launches congestion management strategy
    December 11, 2014
    San Francisco mayor Edwin M. Lee has launched the city’s congestion management strategy to improve traffic flow and safety, especially in the South of Market neighbourhood where construction and growth remain the highest in the City. The strategy outlines additional efforts the city could undertake, beyond traditional approaches such as the Interdepartmental Staff Committee on Traffic and Transportation (ISCOTT). These additional efforts include smarter traffic enforcement, better construction permitt