Sensys continues Middle East success

Sensys Traffic is building on its success in the Middle East, with orders for traffic safety systems from Ras Al Khaimah and Dubai Police in the United Arab Emirates. The order from Ras Al Khaimah is worth US$1.2 million, while the Dubai order is valued at US$846,000. Sensys has been supplying Dubai Police since 2001 and says the order from Ras Al Khaimah is also strategically important, partly because it is a new customer, but chiefly because Ras Al Khaimah has for some time been working with another su
June 9, 2015 Read time: 2 mins
569 Sensys Traffic is building on its success in the Middle East, with orders for traffic safety systems from Ras Al Khaimah and Dubai Police in the United Arab Emirates.

The order from Ras Al Khaimah is worth US$1.2 million, while the Dubai order is valued at US$846,000.

Sensys has been supplying Dubai Police since 2001 and says the order from Ras Al Khaimah is also strategically important, partly because it is a new customer, but chiefly because Ras Al Khaimah has for some time been working with another supplier of traffic monitoring systems, according to Sensys CEO Torbjörn Sandberg.

The Middle East is currently Sensys’ second largest market and the company now has customers in eight of the region’s 14 countries. These countries have high road fatality rates and to improve the situation, major investments to develop infrastructure and safety are currently underway, primarily in the rapidly growing cities.

”We continue to reap success in the Middle East. This order from the Dubai police is the result of a long period of marketing together with our new partners in the Emirates. The order is also confirmation that we are at the cutting edge of technology,” says Torbjörn Sandberg, CEO at Sensys.
Enforcement

For more information on companies in this article

Related Content

  • ITS in Taiwan
    January 20, 2012
    In June, ITS Taiwan will host the 11th ITS Asia Pacific Forum and Exhibition. Dr. Bert J. Lim, president of the World Economics Society and a member of the local organising committee, provides an insight to ITS development in the country. Many of the thought-provoking issues he raises could be applied equally to most countries around the world. Governments need to assume a far greater leadership role, not just in ITS R&D, but also ITS deployment. In the case of Taiwan, it is time for the Ministry of Transpo
    Read More
  • ITS in Taiwan
    February 6, 2012
    In June, ITS Taiwan will host the 11th ITS Asia Pacific Forum and Exhibition. Dr. Bert J. Lim, president of the World Economics Society and a member of the local organising committee, provides an insight to ITS development in the country. Many of the thought-provoking issues he raises could be applied equally to most countries around the world
    Read More
  • Nairobi looks to ITS to ease travel problems
    March 6, 2018
    Shem Oirere looks at plans to tackle chronic congestion in the Kenyan capital - where commuters can typically expect it to take up to two hours to complete a 15km journey. Traffic jams in the Kenyan capital, Nairobi, are estimated to cost the country $360 million a year in terms of lost man-hours, fuel and pollution. According to Wilfred Oginga, an engineer with the Kenya Urban Roads Authority (KURA), the congestion has been exacerbated by poor regulation and enforcement of traffic rules, absence of
    Read More
  • Developing ‘next generation’ traffic control centre technology
    July 4, 2012
    The Rijkswaterstaat and Highways Agency have joined forces to investigate what the market can do to realise an idealistic vision for traffic control centre technology. Jon Masters reports One particular seminar session of the Intertraffic show in Amsterdam in March was notably over subscribed. So heavy was the press to attend that your author, making his way over late from another appointment, could not get in and found himself craning over other heads locked outside to overhear what was being said. The
    Read More

Highlighted Content