Redflex supports #SaveKidsLives 2015

Redflex Traffic Systems has signed up to the 2015 road safety campaign #SaveKidsLives, the worldwide and official campaign for the Third United Nations Global Road Safety Week from 4-10 May 2015.
December 23, 2014 Read time: 2 mins

112 Redflex Traffic Systems has signed up to the 2015 road safety campaign #SaveKidsLives, the worldwide and official campaign for the Third United Nations Global Road Safety Week from 4-10 May 2015.

The campaign operates on the principles of the Decade of Action for Road Safety 2011-2020 and is calling for action to save children’s lives on the roads around the world. It does so by:

  • highlighting the plight of children on the roads

  • generating worldwide action to better ensure the safety of children on the roads

  • calling for inclusion of safe and sustainable transport in the post-2015 development agenda


The campaign asked children all around the world for their thoughts on road safety and was given clear messages about what protection they need, such as safe routes to walk or cycle to school, promoting helmets in countries where children ride with adults on motorbikes and supporting the correct use of seat-belts and child restraints.

Says Ricardo Fiusco, Redflex CEO: “Redflex is proud to support the #SaveKidsLives campaign. More than 500 children are killed each day in road crashes globally, and tens of thousands more are injured and we want to do our bit to reduce those numbers.”

Enforcement

For more information on companies in this article

Related Content

  • Nothing basic about universal basic mobility
    May 5, 2022
    The concept of universal basic mobility is here: but Shared-Use Mobility Center CEO Benjamin de la Peña tells Ben Spencer that such schemes may not be looking at the right targets
    Read More
  • Improving road safety with better road safety indicators
    January 16, 2013
    A new report from the International Transport Forum, a global transport policy platform with fifty-four member countries, entitled Sharing Road Safety states that governments can more effectively improve road safety by making better use of indicators that reliably quantify the reduction of crashes due to interventions in the road-traffic system. Almost 1.3 million people die in road crashes every year, and between 20 and 50 million are injured. Road traffic injuries are the leading cause of death among youn
    Read More
  • Need to analyse risks of 5.9GHz spectrum sharing
    February 27, 2013
    Scott Belcher of ITS America explains why moves towards spectrum sharing in the 5.9GHz band should not be allowed to proceed until further analysis of the risks to road safety has been undertaken. The ability to move people and goods safely and efficiently has always had a direct impact on a country’s economic advantage and its citizens’ quality of life. It is estimated that by 2050, the number of vehicles around the world is set to double to two billion, placing enormous demands on the global transport
    Read More
  • THINK! launches radio motor cycle safety campaign
    July 22, 2014
    A THINK! radio campaign has been launched to encourage drivers to take longer to look for motorcyclists after figures revealed that 30 bikers are killed or injured every day at junctions, Road Safety minister Robert Goodwill has announced. The ‘Didn’t See’ campaign will run for four weeks on national radio with the aim of reducing the number of motorcyclist and driver collisions on our roads. Research for THINK! has shown that drivers believe the majority of motorcycle accidents happen because of bike
    Read More

Highlighted Content