Skip to main content

European Day Without A Road Death: ‘Everyone’s vulnerable’

September 26, 2019 Read time: 2 mins

 

This year’s European Day Without A Road Death (Project EDWARD) takes place today, emphasising a theme of vulnerability. It is organised by the European Traffic Police Network (650 TISPOL), which offers a somewhat pessimistic view of the state of play. “We have spent time reflecting on recent results which paint a very mixed picture of progress in reducing deaths and serious injuries on Europe’s roads,” 650 TISPOL says in a statement. “For the first few years of this decade, countries across the EU have been highly successful in pursuing the 2020 50% reduction target. But the arrival of a second successive year of disappointing news shows that this downward trend has stagnated.”

On average, 70 people per day are killed on Europe’s roads, and TISPOL says: “Driver behaviour remains the most important barrier to progress as we approach 2020 and its reduction targets.”

The organisation continues: “This year we stress the notion that we are all more vulnerable than we think we are. The word vulnerable probably leads us initially to picture children crossing the road, cyclists in traffic, motorcyclists as well… but we are all at risk. So today let’s all reflect on the risks we face and the risks we pose to others.”

The campaign which won a major safety award this year, was started in 2016. The organisers insist that awareness-raising “offers us the opportunity to put road safety high on the agenda – not just amongst ourselves who live and breathe it every day, but much further and wider as we reach out to everyone who uses the roads”.

https://www.itsinternational.com/feature/international-road-safety-awards-winners

 

For more information on companies in this article

Related Content

  • Gig launches electric car-share service in Sacramento
    May 3, 2019
    Gig has launched its an electric car-share service in Sacramento, California, and will award one member of its programme a year of free driving. Gig says members can participate in the competition by taking a trip with the service until 31 May. The company says the app allows users to see available cars and book up to 30 minutes in advance or instantly choose any of its vehicles which are display a green windshield light. The car can be unlocked via a smartphone and be driven from using a power butt
  • Australia faces tough choices over toll tags
    September 12, 2014
    With more than seven million tolling tags nearing the end of their life, delegates to ITS Australia’s 2014 National Electronic Tolling Conference had more than a passing interest debating possible ways forward. Rex Wright, chair of the Australian Toll Road Users’ Group, said the industry was potentially facing an AUD$100million bill over the next five years but the toll operators are committed to a unified national approach, consistent with the current interoperability.
  • Most pedestrian detection systems ‘hit pedestrians at 30mph’
    October 14, 2019
    In-car automatic emergency braking systems with pedestrian detection mostly fail to avoid hitting pedestrians - and are “completely ineffective at night”, according to new research. In shocking findings, the American Automobile Association (AAA) revealed that most systems hit a simulated pedestrian target at 30mph. A collision also occurred 89% of the time when a vehicle operating at 20mph encountered a child darting between two cars. In tests, all vehicles collided with an adult pedestrian immediately fo
  • EC launches sustainable urban mobility campaign
    July 4, 2012
    The European Commission yesterday launched its Sustainable Urban Mobility campaign, a three-year initiative aiming to support sustainable urban mobility campaigners in 31 countries, with the opening of a registration system to support outstanding actions for fostering positive change in attitudes and behaviour.