Skip to main content

Acusensus phone-detection units arrive on English roads

Australian road safety company says trailer units will be positioned on selected highways
By David Arminas August 1, 2023 Read time: 2 mins
The trailer units capture images of front-seat occupants and the software sends anonymised images to a secure cloud for human review later (image: Acusensus)

After a year of pilot programmes, National Highways is rolling out more trailer units that detect mobile phone users along England’s major roads and motorways.

The UK business of Australian road safety company Acusensus says that it has taken delivery of the first of three new trailer units which will be positioned stationary along selected highways. Acusensus’ Heads-up hardware and software technology analyses in near-real-time images captured through vehicle windscreens. In this way the units can also detect if a driver and front passenger are wearing seatbelts.

When a possible case of distracted driving is identified by the software, anonymised images are sent to a secure cloud for human review later. A further secondary check will validate the initial analysis and then, if an offence is deemed to have occurred, allows for the creation of an offence file. The file can be used by the police for prosecution, as has been done in the trials.

The forthcoming deployments follow successful pilots delivered with highways maintenance firm Aecom, National Highways – responsible for England’s main highways - and police forces across the UK. “We have been running our van-based safety checks on UK roads for more than a year now,” said Geoff Collins, general manager of Acusensus’ UK office.

“This extra trailer and the others that will soon join them means we can deploy our life-saving technology at specific locations for longer, getting a better idea of the scale of the problem, the number of repeat offenders and the types of drivers involved. This will help highway authorities and police forces to build a strategy to address these dangers, change behaviour and make our roads safer.”

Figures from Australia, where Acusensus says the first state-wide scheme rolled out in New South Wales in 2019, shows the technology has had a significant impact on driver behaviour. The number of mobile phone detections dropped by a factor of six. It went from one in 82 drivers in 2019 to one in 478 drivers in 2021. A subsequent programme in Queensland state has similarly started to show active changes in behaviour, according to Acusensus.

The Acusensus’ Heads Up system won the ITS (UK) Enforcement Scheme of the Year Award in October last year.

Acusensus was founded in Australia 2018 with its patented Heads-Up camera software and hardware able to simultaneously detect speeding, mobile phone use, seatbelt compliance, illegal lane use and vehicles of interest.

The company operates programmes in New South Wales, Queensland, Western Australia and from 2023 in the Australia’s Capital Territory that includes Canberra, as well as several international jurisdictions. It also has a base in North America.

For more information on companies in this article

Related Content

  • TfL upgrades London’s speed and red light safety cameras
    September 18, 2014
    Transport for London (TfL) has begun work on a programme to overhaul the capital’s road safety camera network; replacing hundreds of old wet film cameras with modern and more efficient digital safety cameras in order to help further reduce casualties on London’s roads. According to TfL, safety cameras have proved successful in reducing road casualties in recent years. At locations where safety cameras operate in the capital, research shows that the number of people killed or seriously injured (KSI) fell
  • Europe’s road safety record suffers as austerity bites hard, traffic police chiefs are told at TISPOL 2017
    March 7, 2018
    Europe’s leading traffic police chiefs are struggling with the challenge of how best to manage the region’s road network in an era of austerity. Things are changing fast, and not for the better, reports Geoff Hadwick. Europe’s road safety record is under threat. Police budgets are being slashed, staff numbers are falling and a long-term trend towards ever-fewer road deaths has ground to a halt. The line on the graph has flat-lined. Does Europe’s road network face a far more dangerous future? Lower and
  • Europe’s road safety record suffers as austerity bites hard, say traffic police chiefs
    March 7, 2018
    Europe’s leading traffic police chiefs are struggling with the challenge of how best to manage the region’s road network in an era of austerity. Things are changing fast, and not for the better, reports Geoff Hadwick. Europe’s road safety record is under threat. Police budgets are being slashed, staff numbers are falling and a long-term trend towards ever-fewer road deaths has ground to a halt. The line on the graph has flat-lined. Does Europe’s road network face a far more dangerous future? Lower and
  • SCATS study shows significant savings
    December 16, 2013
    Australian study quantifies the benefits of SCATS to the motorists, the environment and the economy. Opportunity weekday cost savings potential of some AUD16 million (US$15.2 million) has emerged from rigorous analysis of a one-day study of Australia’s Sydney Coordinated Adaptive Traffic System (SCATS) in operation. This represents 27% of the total cost of a real alternative semi-adaptive traffic control. The estimated indicative annual weekday-based value is AUD3,900 million (US$3,705 million) or 0.9% of t