Skip to main content

Driven to distraction? Call Acusensus

Trial to detect mobile phone and seatbelt offences results in 216 prosecution notices
By Adam Hill November 3, 2022 Read time: 3 mins
Roadside sensor van can capture every passing vehicle, even at speeds of up to 300km/h (186mph) 

Acusensus‘ smart tech has been used in a three-month UK trial to catch drivers using their mobile phone and not wearing seatbelts.

The Australian firm's AI-enabled software and camera hardware has already been deployed to target distracted and dangerous drivers in New South Wales, Queensland and Western Australia where there has been a 'significant fall' in fatalities, according to Acusensus founder and managing director Alexander Jannink.

But the new programme, which won ITS (UK)'s Enforcement Scheme Award, was a partnership between the UK's National Highways, Warwickshire Police and Aecom, monitoring drivers across motorways and major A-roads in Warwickshire.

A mobile roadside sensor van is equipped with multiple cameras to individually capture every passing vehicle, even at speeds of up to 300km/h (186mph). 

The van captured 37 mobile phone offences and 128 seatbelt offences in the first 18 hours of operation, and in one 64-hour period caught 152 drivers using their mobile phone and 512 occupants without a seatbelt – equivalent to one offence every six minutes.

Further analysis showed men were the biggest offenders (94%), and those aged between 30 and 49 years old were responsible for 80% of offences.  

The latest findings follow a six-month pilot in 2021, with Acusensus’s fixed camera system on a single lane of England's M4 motorway capturing more than 25,000 instances of mobile phone use and almost 7,000 seat belt offences. 

UK government figures show in 2019 there were 420 collisions on British roads involving a driver using a mobile phone, while Department for Transport data shows road fatalities caused by not wearing a seatbelt jumped from 23% in 2020 to 30% in 2021, the highest death rate since 2013. 

Jannink said the trial "will no doubt change driver behaviour and make a huge impact on two of the biggest killers on UK roads".

“The mobile enforcement van uses game-changing technology that enables authorities to better understand the scale of mobile phone and non-seatbelt compliance, and to warn drivers and encourage behaviour change."

Technology such as this could be integral to the UK achieving its Vision Zero targets, he added.

Dr Jamie Uff, technical director at Aecom, which is managing this research project for National Highways, said the numbers of people killed or seriously injured due to distracted driving and failing to wear a seatbelt remained high, despite repeated warnings. 

“The technology Aecom is deploying makes detection straightforward and is providing valuable insight to the police and policy makers on the current level of road user behaviour," Uff said. 

"We are really keen to use this equipment to raise awareness and help improve road safety for all."

The trial has resulted in more than 216 prosecution notices, with Warwickshire Police inspector Jem Mountford describing the technology as a “fantastic tool to support officers in changing driver behaviour and enforcing the legislation for those reluctant to comply”. 

For more information on companies in this article

Related Content

  • Jenoptik drives road safety and security
    March 11, 2024
    Jenoptik will be showcasing solutions to improve road safety and security all around the world. As visitors will see, the company has further developed its products and application areas, leading to the widest product range. Visitors can directly discover hardware and software solutions and get in touch with experts to know more about services and tailored solutions.
  • Redflex installs the first point to point system in South Australia
    July 7, 2014
    Following the successful rollout of average speed enforcement systems on four zones of Victoria’s Peninsula Link and up to eight zones of the Hume Highway, together with 37 sites in New South Wales, Redflex has now implemented next generation average speed enforcement systems on Port Wakefield Road and Dukes Highway in South Australia. Two RedflexPoint-to-point cameras are now providing average speed enforcement on two major carriageways leading into the city of Adelaide; in both directions on the 13 kil
  • Advanced traffic management amid urbanisation
    July 30, 2020
    There is no room for error on the crowded roads in many cities: Andrew Watson of Huawei explains why AI is a perfect tool to help urban authorities and transportation agencies look after people in busy traffic
  • Roadflow keeps Bristol’s traffic moving
    March 5, 2013
    Following the successful deployment of two Roadflow mobile bus lane enforcement systems, Bristol City Council in the UK has awarded technology specialist SEA (a Cohort plc company) a new Roadflow contract to install up to ten re-deployable Flexi bus lane enforcement systems in the city over the next three years. According to SEA, local bus operators, whose timetables are adversely affected by traffic congestion on city centre bus routes, have welcomed the use of Roadflow’s cutting edge technology, as it has