Skip to main content

Driven to distraction? Call Acusensus

Trial to detect mobile phone and seatbelt offences results in 216 prosecution notices
By Adam Hill November 3, 2022 Read time: 3 mins
Roadside sensor van can capture every passing vehicle, even at speeds of up to 300km/h (186mph) 

Acusensus‘ smart tech has been used in a three-month UK trial to catch drivers using their mobile phone and not wearing seatbelts.

The Australian firm's AI-enabled software and camera hardware has already been deployed to target distracted and dangerous drivers in New South Wales, Queensland and Western Australia where there has been a 'significant fall' in fatalities, according to Acusensus founder and managing director Alexander Jannink.

But the new programme, which won ITS (UK)'s Enforcement Scheme Award, was a partnership between the UK's National Highways, Warwickshire Police and Aecom, monitoring drivers across motorways and major A-roads in Warwickshire.

A mobile roadside sensor van is equipped with multiple cameras to individually capture every passing vehicle, even at speeds of up to 300km/h (186mph). 

The van captured 37 mobile phone offences and 128 seatbelt offences in the first 18 hours of operation, and in one 64-hour period caught 152 drivers using their mobile phone and 512 occupants without a seatbelt – equivalent to one offence every six minutes.

Further analysis showed men were the biggest offenders (94%), and those aged between 30 and 49 years old were responsible for 80% of offences.  

The latest findings follow a six-month pilot in 2021, with Acusensus’s fixed camera system on a single lane of England's M4 motorway capturing more than 25,000 instances of mobile phone use and almost 7,000 seat belt offences. 

UK government figures show in 2019 there were 420 collisions on British roads involving a driver using a mobile phone, while Department for Transport data shows road fatalities caused by not wearing a seatbelt jumped from 23% in 2020 to 30% in 2021, the highest death rate since 2013. 

Jannink said the trial "will no doubt change driver behaviour and make a huge impact on two of the biggest killers on UK roads".

“The mobile enforcement van uses game-changing technology that enables authorities to better understand the scale of mobile phone and non-seatbelt compliance, and to warn drivers and encourage behaviour change."

Technology such as this could be integral to the UK achieving its Vision Zero targets, he added.

Dr Jamie Uff, technical director at Aecom, which is managing this research project for National Highways, said the numbers of people killed or seriously injured due to distracted driving and failing to wear a seatbelt remained high, despite repeated warnings. 

“The technology Aecom is deploying makes detection straightforward and is providing valuable insight to the police and policy makers on the current level of road user behaviour," Uff said. 

"We are really keen to use this equipment to raise awareness and help improve road safety for all."

The trial has resulted in more than 216 prosecution notices, with Warwickshire Police inspector Jem Mountford describing the technology as a “fantastic tool to support officers in changing driver behaviour and enforcing the legislation for those reluctant to comply”. 

For more information on companies in this article

Related Content

  • Police admit to hiding speed cameras in tractors
    October 1, 2015
    Humberside Police has admitted to hiding cameras in farm vehicles in a bid to catch speeding bikers on a high casualty rural road in East Yorkshire, despite advice from the Government that ‘vehicles from which mobile speed cameras can be deployed should be liveried and clearly identifiable as an enforcement vehicle’. Humberside Police admitted go the Daily Mail it had employed the new tactics as part of an ongoing aim to reduce the number of motorcyclists killed or seriously injured on the B1253 in East
  • IAM calls for greater focus on intelligence led drink drive enforcement
    August 8, 2014
    There should be greater use of intelligence-led policing to catch drink drivers who repeatedly and excessively flout the law, according to road safety charity Institute of Advanced Motorists (IAM). The call from the IAM comes as new figures published by the Department for Transport show the number of fatal accidents involving drink drivers last year falling by five per cent, from 220 in 2011 to 210 in 2012. In the same period, the number of people killed in drink drive accidents decreased by four per cent,
  • Is the smartphone a driver's best friend?
    May 27, 2014
    The smartphone is a driver’s best friend – or so it seems: apps help them navigate, avoid congestion, identify a parking space, locate an EV charge point, find the area’s cheapest fuel, check the weather, pay tolls … the list goes on. While some have voice actuation, the whole issue of driver-related apps still concerns me. The World Health Organisation / National Highway Traffic Safety Administration (NHSA) report Mobile Phone Use: A Growing Problem of Driver Distraction says: ‘…studies suggest that driver
  • GHSA acts on 'dirty little secret' of US distracted driving
    November 6, 2023
    Partnership with GM sees grants awarded to authorities in DC and Washington state