Skip to main content

Italy gets micromobility boost from Enel X and Bird

Last-mile app-based solution links up EV charger and scooter firms
By Adam Hill July 1, 2020 Read time: 2 mins
Bird: now available on JuicePass (© David Tonelson | Dreamstime.com)

Customers of electric vehicle (EV) charging specialist Enel X will also be able to rent Bird e-scooters in Italian cities as part of a last-mile initiative to take pressure off urban streets.

The idea is that EV drivers with the Enel X JuicePass app will be able to park and refuel at public charging points and continue their journeys on Bird scooters for "a fully integrated mobility experience".

The companies have been collaborating since last year, and have now added a section to JuicePass which gives access to more than 5,000 Bird scooters in places such as Turin, Rome, Milan, Verona, Rimini and Pesaro. 

"Our partnership with Bird allows us to offer JuicePass users a unique travel experience within cities and a valid alternative to traditional means of transport, thanks to which traffic flows in our cities can also be eased," said Alberto Piglia, head of e-mobility at Enel X. 

"Our goal is to provide a last-mile solution that, when combined with EVs and public transport, makes cities more livable and safer for everyone.” said Cristina Donofrio, general manager, Italy, at Bird.

JuicePass users will be redirected to the Bird app to book the nearest scooter identified on the map. 

The companies insist: "At the end of the journey, the scooter must be parked in a safe place that does not interfere with pedestrians and vehicles." 

There is a charge for unlocking the scooter and a per-minute fee. 
 

For more information on companies in this article

Related Content

  • Standardise micromobility KPIs, urges Ramboll report
    April 23, 2020
    Transportation consultancy Ramboll is urging cities to adopt standardised key performance indicators (KPIs) when attempting to integrate micromobility into their transportation networks.
  • Tolling Matters: Getting the balance right
    January 18, 2023
    The concept of road usage charging (RUC) is slowly coming to the fore. But it isn’t just a question of good fiscal sense – it’s about promoting equity and ensuring sustainability too, says Scott Jacobs of Emovis
  • Telenav finds way with Iteris’ ClearData
    June 10, 2024
    Traffic and travel information product also offers safety scores on driver behaviour
  • Maintaining momentum: learning lessons from the London Olympics
    November 15, 2013
    Japan will not only host this year’s ITS World Congress but has been selected for the 2020 Olympics. So what can Japan, and indeed Brazil, learn from the traffic management for London 2012 - Geoff Hadwick finds out. It was a key moment when Olympic boss Jacques Rogge signed off London 2012, calling the Games “happy and glorious.” Scarred by the logistical disaster of Atlanta 1996 and the last-minute building panic for Athens 2008, Rogge clearly thought London 2012 was an object lesson in how to plan and