Skip to main content

Volvo customers to test autonomous cars on public roads

Volvo Cars' Drive Me program is to give self-driving cars to up to 100 customers in Gothenburg as part of a real-life autonomous drive research program using real cars, in real traffic, during 2017. The project is set to expand to other cities around the world in the near future. The Swedish car maker is a major member of the Drive Me project, a collaborative research program consisting of several organisations from public, private and academic fields. Volvo believes that in the rush to deliver fully
January 13, 2017 Read time: 1 min
7192 Volvo Cars' Drive Me program is to give self-driving cars to up to 100 customers in Gothenburg as part of a real-life autonomous drive research program using real cars, in real traffic, during 2017. The project is set to expand to other cities around the world in the near future.

The Swedish car maker is a major member of the Drive Me project, a collaborative research program consisting of several organisations from public, private and academic fields.

Volvo believes that in the rush to deliver fully autonomous cars, many car makers are forgetting the most important ingredient: the people that will use them. Its approach is to define the technology based on the role of the driver – not the other way around.

The company aims to have its first fully autonomous car on the market by 2021.

For more information on companies in this article

Related Content

  • New IBM study details the future of automotive industry
    January 19, 2015
    IBM has revealed results of its new Automotive 2025 Global Study, outlining an industry ripe for disruptive changes that are breaking down borders of the automotive network. The study forecasts that while the automotive industry will offer a greater personalised driving experience by 2025, fully autonomous vehicles or fully automated driving will not be as commonplace as some think. The report also indicates that consumers not only want to drive cars; they want the opportunity to innovate and co-create t
  • Big data and self-driving cars: New studies from ITF
    May 29, 2015
    Two new reports launched by the International Transport Forum (ITF) during the Annual Summit of Transport Ministers in Leipzig, Germany, highlight issues for the transport sector: the use of big data and the trend towards automated cars. The ITF claims that failing to ensure strong privacy protection in the collection and processing of location data may result in a regulatory backlash against the technology, which could hamper innovation and limit the social and economic benefits the use of such data delive
  • Aurora starts driverless delivery in Texas
    May 2, 2025
    Firm says it is first to operate commercial, self-drive heavy truck service in US
  • Xerox takes youthful view of future transport
    August 23, 2016
    Xerox’s David Cummins talks to Colin Sowman about the lessons for city authorities from its survey of younger peoples’ attitude to transport. There can be no better way to get a handle on the future of transport demand than to ask the younger generation about how they view and consume today’s transport. Sociologists have called this group Generation Z – those born between 1995 and 2007 – which will make up 40% of all US consumers by 2020.