Volvo customers to test autonomous cars on public roads

Volvo Cars' Drive Me program is to give self-driving cars to up to 100 customers in Gothenburg as part of a real-life autonomous drive research program using real cars, in real traffic, during 2017. The project is set to expand to other cities around the world in the near future. The Swedish car maker is a major member of the Drive Me project, a collaborative research program consisting of several organisations from public, private and academic fields. Volvo believes that in the rush to deliver fully
January 13, 2017 Read time: 1 min
7192 Volvo Cars' Drive Me program is to give self-driving cars to up to 100 customers in Gothenburg as part of a real-life autonomous drive research program using real cars, in real traffic, during 2017. The project is set to expand to other cities around the world in the near future.

The Swedish car maker is a major member of the Drive Me project, a collaborative research program consisting of several organisations from public, private and academic fields.

Volvo believes that in the rush to deliver fully autonomous cars, many car makers are forgetting the most important ingredient: the people that will use them. Its approach is to define the technology based on the role of the driver – not the other way around.

The company aims to have its first fully autonomous car on the market by 2021.
Location Based Systems

For more information on companies in this article

Related Content

  • Siemens: self-driving minibuses are the future of first-/last-mile
    February 26, 2020
    Markus Schlitt, CEO of intelligent traffic systems at Siemens Mobility, talks to ITS International about safety and why it is important for cities to offer additional shared and connected transit options.
    Read More
  • Technology and finance shapes up to make MaaS happen
    June 7, 2017
    The technology and finance aspects needed for Mobility as a Service (MaaS) to become widely adopted are taking shape as Geoff Hadwick and Colin Sowman hear. Sampo Hietanen, CEO of MaaS Global and ‘father’ of MaaS, started his address to ITS International’s recent MaaS Market conference in London by saying: “All of the problems that can be solved by a company or group of companies have already been solved, and now we are left with the big ones such as housing, transport and health. He called MaaS the “Netfli
    Read More
  • Israel aspires to ITS-led future
    May 29, 2013
    Shay Soffer, Chief Scientist with the Israel National Road Safety Authority, talks to Jason Barnes about his country’s current ITS outlook and how he sees this developing in the future. Israel ranks alongside countries such as the US and France in the road safety stakes, with an average 7.1 deaths per billion kilometres driven. But at that point the similarities end, as the country’s overriding issue is pedestrian safety. This is driven by several factors, including being a relatively small country where pe
    Read More
  • Call for a new vision for ITS in America
    February 1, 2012
    An ITIF report published at the beginning of this year stated that America is falling behind other developed nations in terms of ITS technologies and their deployment to address safety, congestion and environmental challenges. The report asked for a stronger commitment from the US federal government (see 'Just crawling along', interview with senior ITIF analyst Stephen Ezell, ITS International March-April 2010, pp.NA1-NA2) in order to address what it sees as increasing disparities with other countries. The
    Read More

Highlighted Content