Voice recognition still a top problem says report

Speaking in a presentation at the annual Management Briefing Seminars of the Center for Automotive Research, held in Traverse City, Michigan, Kristin Kolodge, J.D. Power’s executive director of driver interaction claimed that in-car voice recognition systems work so poorly that automakers should give up trying to add new features and go back to the basics. According to the consulting firm’s annual Initial Quality Study of vehicle models sold in the United States, voice activation was identified as the mo
August 12, 2014 Read time: 2 mins
Speaking in a presentation at the annual Management Briefing Seminars of the Center for Automotive Research, held in Traverse City, Michigan, Kristin Kolodge, J.D. Power’s executive director of driver interaction claimed that in-car voice recognition systems work so poorly that automakers should give up trying to add new features and go back to the basics.


According to the consulting firm’s annual Initial Quality Study of vehicle models sold in the United States, voice activation was identified as the most common type of malfunction.
Twenty-three percent of problems reported were related to audio, communication, entertainment or navigation. One-third of those infotainment complaints were caused by voice recognition, Kolodge said.

Kolodge noted that in-car systems often don’t work as well as voice recognition systems in smart phones. Part of the problem, she acknowledged, was that in-car systems are vulnerable to road noise, engine noise and passenger conversations.

Automakers should focus on the most basic functions, such as phone calls, navigation and audio and make sure those work well before adding other functions.

For other vehicle parts, a high defect rate would be unacceptable, she noted, "yet somehow it’s acceptable for voice recognition, and it’s been acceptable for years. We’ve got to get back to the basics.”

Location Based Systems

Related Content

  • NHTSA looking at alcohol detection technology
    August 5, 2014
    Speaking at a Management Briefing Seminar at the Traverse City Conference in Michigan, US, Nat Beuse, associate administrator for vehicle safety research at the US National Highway Traffic Safety Administration (NHTSA) said alcohol detection technology is one of several his agency is studying to lower traffic fatalities.
    Read More
  • Over-the-air software updates to benefit for automotive market, IHS says
    September 8, 2015
    While quite common in smartphones and personal computers, remote over-the-air (OTA) software updates are still only in their infancy in the automotive space, according to a new report from IHS Automotive. The report finds that OTA software updates will eventually be a big benefit for the automotive industry due to their capacity to reduce warranty costs, potentially increase overall completion rates for software-related recalls, improve customer satisfaction by eliminating trips to the dealership for so
    Read More
  • Pioneering IntelliDrive technologies in Michigan
    February 2, 2012
    Pete Goldin reports on upgrades to the USDOT's Michigan Test Bed, where IntelliDrive technologies are being pioneered
    Read More
  • Developing new detection and monitoring technologies
    November 21, 2012
    Established detection and monitoring technologies continue to evolve, but is it time to challenge their supremacy and take a serious look at less conventional ITS? Andy Graham considers the options with Jason Barnes. For ITS system providers, the most potentially lucrative markets over the next few years are going to be the BRIC (Brazil Russia India and China) group of countries, all of which are building many miles of new roads, applying tolling to existing ones (8,000km in China alone) and implementing w
    Read More

Highlighted Content