Skip to main content

Toyota to roll out brand new active safety packages

Toyota Motor Corporation is to launch a newly-developed set of active safety technologies from 2015. These are designed to help prevent or mitigate collisions across a wide range of vehicle speeds and will be offered in the form of two Toyota Safety Sense packages, to be rolled out across most passenger models and grades in Japan, North America and Europe by the end of 2017. Both packages will be made available at price levels chosen to encourage widespread use. Two packages will be available depending o
December 2, 2014 Read time: 2 mins
1686 Toyota Motor Corporation is to launch a newly-developed set of active safety technologies from 2015. These are designed to help prevent or mitigate collisions across a wide range of vehicle speeds and will be offered in the form of two Toyota Safety Sense packages, to be rolled out across most passenger models and grades in Japan, North America and Europe by the end of 2017. Both packages will be made available at price levels chosen to encourage widespread use.

Two packages will be available depending on vehicle type, a ‘C’ package for compact cars and a ‘P’ package for mid-sized and high-end cars.

Toyota Safety Sense C integrates several of Toyota's existing active safety technologies: the Pre-Collision System (PCS) helps prevent and mitigate collisions; Lane Departure Alert (LDA) helps prevent vehicles from departing from their lanes; and Automatic High Beam (AHB) helps ensure optimal forward visibility during nigh-time driving.

As part of a multi-faceted approach to active safety, Toyota Safety Sense packages combine laser radar (C package) or millimetre-wave radar (P package) with a camera, achieving high reliability and performance.

Related Content

  • September 14, 2015
    Ten US automakers commit to automatic braking on new vehicles
    Ten major vehicle manufacturers have committed to making automatic emergency braking (AEB) a standard feature on all new vehicles built, the US Department of Transportation, its National Highway Traffic Safety Administration (NHTSA), and the Insurance Institute for Highway Safety (IIHS) announced today. The announcement, made at the dedication of IIHS's newly expanded Vehicle Research Center, represents a major step toward making crash prevention technologies more widely available to consumers. The ten c
  • December 24, 2015
    Toyota developing new map generation system
    To aid the safe implementation of automated driving, Toyota is developing a high-precision map generation system that will use data from on-board cameras and GPS devices installed in production vehicles. The new system will go on display at CES (Consumer Electronics Show) 2016 in Las Vegas from 6-9 January.
  • November 4, 2016
    Ford invests in next-generation driver assist technology
    In addition to the driver assistance systems already in use on its card, new technology being developed by Ford includes cross-traffic alert with braking technology to help reduce parking stress by detecting people and objects about to pass behind the vehicle, providing a warning to the driver and then automatically braking if the driver does not respond. Rear wide-view camera, on the in-car display, will offer an alternative wide-angle view of the rear of the vehicle. Enhanced active park assist will paral
  • April 9, 2014
    ITS homes in on cycling safety
    A new generation of ITS equipment is helping road authorities get to grips with cycle safety – and not a moment too soon as Colin Sowman discovers. Cyclists - remember them? Apparently not. At least not according to the OECD 2013 report Cycling, Health and Safety which contains the statement: ‘Cyclists are often forgotten in the design of the road traffic system’. Looking through the statistics that exist (each country appears to compile them differently) it is not difficult to see how such a conclusion cou