Skip to main content

Smart cars, smart roads seen as boosting safety

A new America THINKS survey from national infrastructure solutions firm HNTB Corporation, finds Americans craving more technology to keep them safe and informed when they hit the road. And many Americans would be willing to part with more cash to implement a connected vehicle system, which would allow drivers to be notified about road conditions and potential dangers electronically in real-time. In fact, nearly two-thirds of Americans think using transportation technology that keeps drivers informed is m
August 29, 2014 Read time: 3 mins

A new America THINKS survey from national infrastructure solutions firm 6278 HNTB Corporation, finds Americans craving more technology to keep them safe and informed when they hit the road. And many Americans would be willing to part with more cash to implement a connected vehicle system, which would allow drivers to be notified about road conditions and potential dangers electronically in real-time.

In fact, nearly two-thirds of Americans think using transportation technology that keeps drivers informed is more crucial than eliminating technology that can be distracting.

More broadly, the survey found approximately three in ten Americans think decreasing traffic injuries and fatalities should be the nation’s biggest surface transportation priority, along with decreasing traffic congestion and supporting economic stability/growth.

Many Americans (48 per cent) have used GPS or a public transportation app (16 per cent) in the last 30 days, while one in five has relied on a back-up vehicle camera. Many others (17 per cent) have used electronic tolling or priced-managed lanes (10 per cent) and nearly half of Americans think vehicles will protect the safety of those on roads even more in the next decade.

“This research shows there is huge appeal among Americans for this next generation of automotive and roadway technology,” said Jim Barbaresso, HNTB vice president and national practice leader, intelligent transportation systems. “The introduction of connected vehicles and connected infrastructure over the next two decades will make our industry’s long-term goal of zero fatalities an attainable one,” he said.

Rob Slimp, PE, CEO, HNTB Corporation, said modern connectivity options provide a new paradigm for transportation planners as well as the people who use US roads and rails. “Ultimately, people are going to interact with our transportation networks in a whole new way.”

“With the recent advent of stand-alone automotive safety features, car sharing services and the futuristic potential of self-driving cars, the true value and opportunity presented by intelligent transportation systems is now beginning to reach the mind of the general consumer,” Barbaresso said.

Many Americans already see the next decade bringing the growth of beneficial technologies like electronic tolling (49 per cent), digitally connected vehicles (36 per cent) and smart roads (26 per cent), but Barbaresso said the real advances on the horizon are even more dramatic.

“Soon vehicles will communicate with each other and with related infrastructure, giving vehicles 360-degree awareness and an ability to sense impending crashes and conflicts,” he said. “Drivers will be alerted to potential dangers and given warnings and alternate routes as appropriate. Better information will mean better decision-making and more efficient use of our existing highway capacity.”

Related Content

  • April 29, 2020
    E-tolling is the new normal
    Electronic tolling has become a cornerstone for the next wave of innovation, says IBTTA’s Bill Cramer. So is this the end of the road for toll plazas?
  • January 30, 2012
    Open road tolling: safer with less congestion
    Michael J. Davis of PBS&J looks at the positive effect that open road tolling can have on safety
  • June 9, 2015
    VMS can counter small screens’ big problems
    Lacroix Trafic’s Steve Collins believes the improving trends in road safety could go into reverse unless authorities make full use of the latest LED technology to meet drivers’ information needs. Road authorities and vehicles manufacturers could and should be far more active in countering some of the transportation industry’s major problems, according to Steve Collins export sales director at Lacroix Trafic.
  • May 6, 2015
    Arup’s vision of urban mobility in 2050
    Arup’s vision of the Future of Highways considers a wide range of factors that will impact on mobility towards the middle of the century. In its consideration of the Future of Highways through to 2050, international consultants Arup has taken a broad and pragmatic view of where society is heading and the effects that will have on the transport requirements. In terms of major drivers it not only cites