Skip to main content

Self-learning AI poised to disrupt automotive industry

Self-learning artificial intelligence (AI) in cars is the key to unlocking the capabilities of autonomous cars and enhancing value to end users through virtual assistance, according to Frost & Sullivan. It offers original equipment manufacturers (OEMs) fresh revenue streams through licensing, partnerships and new mobility services. Simultaneously, the use-case scenarios of self-learning AI in cars are drawing several technology companies, Internet of Things (IoT) companies and mobility service providers to
December 15, 2016 Read time: 2 mins
Self-learning artificial intelligence (AI) in cars is the key to unlocking the capabilities of autonomous cars and enhancing value to end users through virtual assistance, according to 2097 Frost & Sullivan. It offers original equipment manufacturers (OEMs) fresh revenue streams through licensing, partnerships and new mobility services. Simultaneously, the use-case scenarios of self-learning AI in cars are drawing several technology companies, Internet of Things (IoT) companies and mobility service providers to the automotive industry. The technology has also attracted attention and investments from the government due to its potential to elevate lifestyles and add economic value.

Frost & Sullivan’s Automotive & Transportation Growth Partnership Service program, which offers, among other things insights into powertrains, carsharing and smart mobility management has recently released the following analyses of artificial intelligence in cars: Frost & Sullivan’s new, Executive Analysis of Self-learning Artificial Intelligence in Cars, Forecast to 2025, aims to analyse self-learning car technology and its value contribution to the automotive industry.

By 2025, four levels of self-learning technology will disrupt the automotive industry. Level 4 self-learning car ownership will be vital for new mobility companies, stoking partnerships with original equipment manufacturers (OEMs). OEMs are already making strategic investments or acquisitions for Level 3 and Level 4 self-learning technology; there are several prominent start-ups in the market.

“Technology companies are expected to be the new Tier I for OEMs for deep-learning technology,” said Frost & Sullivan Intelligent Mobility research analyst Sistla Raghuvamsi. “Google and NVIDIA will be key companies within this space, dominating the market by 2025. Meanwhile, 13 OEMs will be investing over US$7 billion in the development of various AI use cases. 1684 Hyundai, 1686 Toyota, and 1959 GM will account for 53.4 per cent of the total investment share.”

The challenge for technology developers lies in gathering the data required to train the AI to support self-driving capabilities. This is prompting the development of artificial simulations to run trained AI, as well as the creation of low-cost level 2 systems for driver analytics and assistance that can eventually provide data for levels 3 and 4.

“High processing capability with low power consumption will be critical to enable various levels of self-learning cars,” noted Raghuvamsi. “By 2025, level 4 self-learning cars will integrate home, work and commercial networks, enhancing the value to end users."

For more information on companies in this article

Related Content

  • Connecting people and mobility
    February 3, 2012
    Stéphane Petti, Business Development Manager - Automotive, at Orange Business Services' International M2M Center, says that the ITS industry can no longer afford to ignore the telecommunications industry's role in connecting people and mobility services. To telephone companies (telcos), the Machine-to-Machine (M2M) sector is nothing new. Worldwide, they have been focusing considerable attention on M2M in all its sub-segments for several years now. It is the migration of M2M from fixed to wireless connectivi
  • Lidar: recipes for success
    March 28, 2022
    Lidar is being deployed all over the world - and you can even read a cookbook on the subject...
  • Aptiv: we need overhaul of AV nervous system
    August 20, 2019
    Autonomous vehicles are changing a lot of things: Aptiv’s Christian Schäfer suggests that we need to look again at traditional approaches to vehicle architecture to find viable options for the future
  • Unmanned vehicles ‘to transform transportation within a few years’
    March 10, 2015
    According to new analysis from Frost and Sullivan, advances in sensor fusion technologies with high imaging capabilities to enhance manoeuvrability are quickening the development of unmanned vehicles. The resulting increase in the use of unmanned vehicles will eventually alter the dynamics of the transportation industry. The report, Innovations in Unmanned Vehicles–Land, Air, and Sea, finds that high-quality image and navigation sensors such as light detection and ranging systems, radar, and advanced global