R&D on autonomous, connected and electric vehicles creates growth opportunities, says research

As the automotive industry faces narrowing margins, the need to look to other revenue streams and keep the customer committed to the brand for their next purchase is paramount, says Frost & Sullivan. Automotive manufacturers are therefore focusing on research and development (R&D) on autonomous, connected, and electrification (ACE) technologies to build fully connected and completely autonomous vehicles. To thrive in this highly competitive, evolving market, manufacturers need to look beyond seeing themselv
September 18, 2017 Read time: 2 mins
As the automotive industry faces narrowing margins, the need to look to other revenue streams and keep the customer committed to the brand for their next purchase is paramount, says 2097 Frost & Sullivan. Automotive manufacturers are therefore focusing on research and development (R&D) on autonomous, connected, and electrification (ACE) technologies to build fully connected and completely autonomous vehicles. To thrive in this highly competitive, evolving market, manufacturers need to look beyond seeing themselves as product suppliers and focus on becoming providers of mobility services. This will open the door for lucrative, new digital revenue streams.


Frost & Sullivan’s research, Global Key Automakers’ Autonomous, Connected, and Electrification Strategies, Forecast to 2025, finds that between 2015 and 2025, 10 key automotive original equipment manufacturers (OEMs) are expected to spend about US$345 billion on ACE R&D. The study provides a strategic overview of the R&D activities of key OEMs, including key technology development, investment plans, expenditure trends, current expertise, and impact on business performance. Major players such as Volkswagen (VW), Toyota, BMW, General Motors, Ford, Mercedes (Daimler), Nissan-Renault and Tesla, and their ACE technology strategies, are provided.

Location Based Systems

For more information on companies in this article

Related Content

  • Trafficware: Digitised transport tech ‘is the new asphalt’
    April 16, 2019

    Trafficware provides the tech to manage intersections all over the world. Colin Sowman asks CEO Jon Newhard about the ‘questions behind the questions’

    Last year, Trafficware CEO Jon Newhard negotiated the company’s acquisition by Cubic Corporation and now serves as general manager of Trafficware within Cubic’s Transportation Systems business unit.

    Read More
  • Toyota expands safety research funding
    September 5, 2014
    With the goal of making tomorrow’s driving safer, Toyota’s Collaborative Safety Research Center (CSRC) announced that it is significantly expanding its mission to advance automotive safety research, with a new focus on the challenges and opportunities that evolving vehicle technologies will present over the next decade.
    Read More
  • The cloud - the future of in-car telematics?
    February 28, 2013
    Fiat Chrysler product concept and infotainment director Pierpaolo Tona told the conference that the big car manufacturers need to organise their telematics approach around three key pillars – and the first one of those is people. “OEMs need to understand consumers and their needs better than they understand them themselves,” he commented. The second pillar, suggested Tona, is technology. “Technology is never for the sake of it. Choose the right technology with the right performance to fulfil every consumer’
    Read More
  • ITS projects deliver return on investment
    December 3, 2012
    Light is being shed on where the real return on investment is today – growing, tangible, revenue-generating markets like ITS. There is a great deal of investment going on within the ITS space, and a great deal of external interest in investing in ITS,” says Scott Belcher, President and CEO of ITS America, which has been connecting investors with technology firms ripe for investment. Interested parties include the leading investment banking firm Raymond James. Its managing director, Gary Downing says: “ITS i
    Read More

Highlighted Content