Skip to main content

Promising growth for electric vehicle telematics market

According to a study by Pike Research of the market opportunity for telematics in plug-in electric vehicles (PEVs), the annual revenue from sales of EV telematics will reach US$1.4 billion by 2017. Pike Research says that for electric vehicles, telematics can deliver information on electric usage, pricing, and state of charge to owners as well as helping drivers to check on the battery, the charge rate and even assist them to find the nearest charging station. The technology is likely to play a crucial role
March 23, 2012 Read time: 2 mins
According to a study by Pike Research of the market opportunity for telematics in plug-in electric vehicles (PEVs), the annual revenue from sales of EV telematics will reach US$1.4 billion by 2017. Pike Research says that for electric vehicles, telematics can deliver information on electric usage, pricing, and state of charge to owners as well as helping drivers to check on the battery, the charge rate and even assist them to find the nearest charging station. The technology is likely to play a crucial role in the development of the electric vehicle market.

Telematics systems for PEVs come in two varieties: basic telematics and connected vehicle telematics. According to the analysis, drivers of electric vehicles tend to prefer more elaborate connected vehicle telematics. The analysis also indicates that 80 per cent of PEVs will install connected vehicle systems by 2017. Those costlier packages will push average revenue per user (ARPU) for electric vehicle telematics to $13.27 by 2017, up from $10.65 now.

According to Pike Research, nearly 90 per cent of plug-in electric vehicles sold this year include at least a basic telematics package, and that percentage will likely grow to 94 per cent by 2017. Major suppliers of EV telematics will be wireless equipment manufacturers coming from outside the automotive industry. These manufactures are expected to endure a ‘culture shock’ according to some automobile insiders as automakers generally target an 8 to 10-year lifespan for wireless equipment, as opposed to the 2 to 3-year lifespan for wireless devices that the outside manufactures are used to producing. In order to ensure long-term compatibility with the wireless network, most hardware manufacturers are targeting 3G services with their modems.

Related Content

  • April 22, 2014
    Growth of ITS market 2013 to 2019
    According to the latest report from Transparency Market Research, the intelligent transportation systems (ITS) market is expected to reach a value of US$30.2 billion by 2019, at a CAGR of 11.1 per cent from 2013 to 2019. The demand of ITS systems is rising globally due to increased congestion in metropolitan areas. Development and deployment of intelligent transportation system not only reduces traffic, but also reduces number of accidents and improves quality of life by controlling vehicle emission leve
  • July 30, 2015
    Most EV charging ‘takes place at home’
    New analysis by plug-in vehicle campaign Go Ultra Low suggests that British motorists could no longer have to rely on the conventional petrol station. More than 90 per cent of electric vehicle (EV) charging takes place at home while total charging volumes have almost tripled since 2014, according to new usage data from leading infrastructure provider Chargemaster. Coupled with bumper uptake of plug-in vehicles – more than 14,500 were registered in the first half of 2015 – the new findings point to the po
  • January 22, 2014
    In-car electronics and user demand for connectivity make case for automotive Ethernet
    According to Frost and Sullivan, the use of Ethernet technology in automotive is gaining pace in Europe and North America. The paradigm shift towards connected cars and associated services such as automotive app stores and connected location-based services is fuelling the uptake. Along with the need to integrate multiple consumer electronic devices, the importance of offering prioritised, personalised services and maintaining brand identity are compelling automotive OEMs (original equipment manufacturers) t
  • May 30, 2012
    Four predictions for the automotive and transportation industry
    Frost & Sullivan has released the results from its customer survey with several hundred companies conducted in December 2011, executed to find out the top predictions for 2012 for the global automotive and transportation market. Market growth in all regions except Europe, accelerated introduction of plug in hybrid and battery electric vehicles due to increasing fuel prices, mobility and integrated transportation as well as the integration of the smart phone with dedicated application stores and innovative H