Skip to main content

Personal tracking to be the next billion dollar GPS market

GPS personal tracking devices and applications are forecast to grow with a CAGR of 40 per cent, with both markets breaking $1 billion in 2017, new research by ABI Research claims. Senior analyst Patrick Connolly says, “The hardware market remained below 100,000 units in 2011. However, it is forecast to reach 2.5 million units in 2017, with significant growth in elderly, health, and lone worker markets. Dedicated devices can offer significant benefits, with insurance and liability increasingly encouraging th
March 22, 2012 Read time: 2 mins
GPS personal tracking devices and applications are forecast to grow with a CAGR of 40 per cent, with both markets breaking $1 billion in 2017, new research by 5725 ABI Research claims. Senior analyst Patrick Connolly says, “The hardware market remained below 100,000 units in 2011. However, it is forecast to reach 2.5 million units in 2017, with significant growth in elderly, health, and lone worker markets. Dedicated devices can offer significant benefits, with insurance and liability increasingly encouraging the use of approved equipment.”

“We are also seeing the first signs of leading CE companies entering the market, such as 213 Qualcomm, 493 Apple (via PocketFinder), 490 Garmin, 607 Cobra, etc. and there will also be significant partnerships and acquisitions in this space as new entrants looks to add tracking to their portfolio,” adds Connolly. Other markets include family, personal items, such as luggage, and pet and offender tracking.

There is an addressable market of over 120 million people across these markets alone, with over two million US elderly using non-GPS personal emergency response systems (PERS). However, awareness, battery life, economic conditions, and high subscription fees remain significant barriers. There is also a fear that smartphone applications will cannibalise the market.

The application market is already booming, with Life360 reaching 10 million downloads for its family locator application. Long term, these solutions will become part of much bigger security and health markets, growing to over 200 million downloads in 2017, as well as the majority of total tracking market revenue.

ABI Research group director Dominique Bonte adds, “In particular, carrier platforms represent a major revenue generator opportunity for family locator applications, matching their secure image and offering differentiation to family subscription plans. Companies such as Location Labs and TCS are already seeing success in this space.”

ABI Research’s new report, “Personal Location Devices and Applications Market,” identifies the key growth markets for GPS tracking devices, analyzing each market individually to enable companies to identify the market that best fits their approach. The competitive environment is also analysed.

For more information on companies in this article

Related Content

  • Favourable government initiatives and new business models boost Poland’s EV market
    June 29, 2017
    Poland’s electro-mobility market is ripe for growth, according to research organisation Frost & Sullivan. Favourable government initiatives such as the Electro-mobility Plan and Electro-mobility and Alternative Fuels Act are reshaping local mobility and igniting innovative clean technologies to achieve higher competitiveness and energy optimisation.
  • Alliance stages North American back office interoperability trial
    December 4, 2013
    JJ Eden, President and CEO of the Alliance for Toll Interoperability, talks to Jason Barnes about the new inter-agency hub, which will facilitate national transactions When it comes to achieving interoperability, the sheer diversity of technologies in operation in the US is perhaps the tolling industry’s greatest defining characteristic and its biggest challenge. The situation is in stark contrast with some other regions of the world, such as Europe where the use of common front-end Dedicated Short-Range
  • New solutions to old problems set to cut emergency response times
    April 30, 2015
    David Crawford looks at the latest developments in emergency response. Ensuring speedier reactions to transport and travel crises is becoming increasingly important. US statistics suggest that as many as 1,000 ‘saveable’ lives can be lost each year in major cities because of operational defects in their SOS operations.
  • Smart/intelligent sensors market 2013-2019
    April 17, 2014
    According to a new market report published by Transparency Market Research Smart/Intelligent Sensors Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019,”, the global smart/intelligent sensors market is expected to reach a value of US$21.60 billion by 2019, growing at a CAGR of 12.2 per cent from 2013 to 2019. Growing demand for automobiles and growth in the intelligent transport system (ITS) has led to the increase in demand of smart/intelligent sensors. The other f