New Ford subsidiary to develop mobility services

Ford Motor Company is investing in expanding its smart mobility development with the establishment of a new subsidiary, Ford Smart Mobility, which the company says is designed to compete like a startup company. Ford Smart Mobility will design and build mobility services on its own and collaborate with start-ups and tech companies. The subsidiary is part of Ford’s expanded business model to be both an auto and a mobility company. The company is continuing to focus on and investing in its core business – d
March 14, 2016 Read time: 2 mins
278 Ford Motor Company is investing in expanding its smart mobility development with the establishment of a new subsidiary, Ford Smart Mobility, which the company says is designed to compete like a startup company.

Ford Smart Mobility will design and build mobility services on its own and collaborate with start-ups and tech companies. The subsidiary is part of Ford’s expanded business model to be both an auto and a mobility company. The company is continuing to focus on and investing in its core business – designing, manufacturing, marketing, financing and servicing cars, SUVs, trucks and electrified vehicles.

At the same time, Ford is pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics.

“Ford Smart Mobility and expanding into mobility services are significant growth opportunities,” said Mark Fields, president and CEO, Ford Motor Company. “Our plan is to quickly become part of the growing transportation services market, which already accounts for US$5.4 trillion in annual revenue.”
Location Based Systems

For more information on companies in this article

Related Content

  • Bill Ford discusses future mobility at World Congress
    September 8, 2014
    Bill Ford’s thoughts on the future of mobility may be a surprise to many as he told delegates about his concerns over what he termed ‘Global Gridlock’. “You can’t just keep on sending more vehicles into the urban environment, it isn’t going to work.”
    Read More
  • Future traffic management needs new thinking, new technology
    January 23, 2012
    One of the biggest problems facing US ITS professionals, says Georgia DOT's Hugh Colton, is the constrained thinking which is sometimes forced upon those making procurement decisions. It is time, he says, to look again at how we do things. In the November/December 2010 edition of this journal, Pete Goldin interviewed Joseph Sussman, chairman of the US's ITS Program Advisory Committee. Amongst other observations that Sussman made was that, technologically, ITS in the US is 10 years behind that in the world-l
    Read More
  • Why integrated traffic management needs a cohesive approach
    April 10, 2012
    Traffic control is increasingly being viewed as one essential element of a wider ‘system of systems’ – the smart city. Jason Barnes, Jon Masters and David Crawford report on latest ideas and efforts for making cities ‘smarter’ Virtually every element of the fabric and utilitarian operations that make urban areas tick can now be found somewhere in the mix that is the ‘smart city’ agenda. Ideas have expanded and projects pursued in different directions as the rhetoric on making cities ‘smarter’ has grown. App
    Read More
  • Business Secretary opens UK centre for smart transport technology
    June 12, 2014
    UK Business Secretary Vince Cable today opened a new innovation centre for smart transport technology that will transform the movement of people and goods around the world, generating up to £90 billion per year for the UK by 2025. Based in Milton Keynes, the Transport Systems Catapult’s ‘Imovation Centre’ will help make journeys more seamless, smart, and efficient. It will support business growth in this emerging market, positioning the UK as a global leader in Intelligent Mobility products and services
    Read More

Highlighted Content