New Ford subsidiary to develop mobility services

Ford Motor Company is investing in expanding its smart mobility development with the establishment of a new subsidiary, Ford Smart Mobility, which the company says is designed to compete like a startup company. Ford Smart Mobility will design and build mobility services on its own and collaborate with start-ups and tech companies. The subsidiary is part of Ford’s expanded business model to be both an auto and a mobility company. The company is continuing to focus on and investing in its core business – d
March 14, 2016 Read time: 2 mins
278 Ford Motor Company is investing in expanding its smart mobility development with the establishment of a new subsidiary, Ford Smart Mobility, which the company says is designed to compete like a startup company.

Ford Smart Mobility will design and build mobility services on its own and collaborate with start-ups and tech companies. The subsidiary is part of Ford’s expanded business model to be both an auto and a mobility company. The company is continuing to focus on and investing in its core business – designing, manufacturing, marketing, financing and servicing cars, SUVs, trucks and electrified vehicles.

At the same time, Ford is pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics.

“Ford Smart Mobility and expanding into mobility services are significant growth opportunities,” said Mark Fields, president and CEO, Ford Motor Company. “Our plan is to quickly become part of the growing transportation services market, which already accounts for US$5.4 trillion in annual revenue.”
Location Based Systems

For more information on companies in this article

Related Content

  • Get connected
    May 18, 2012
    Delegates at National Harbor this week have opportunity to gain first hand experience of a national connected vehicle program Vehicles of the test fleet of an extensive research program are being put through their paces each day of this year’s ITS America Annual Meeting. With the key objective of showing how vehicles from different manufacturers can communicate and understand each other, technology of the US DOT Connected Vehicle Safety Pilot Program is being demonstrated at National Harbor.
    Read More
  • Semi-autonomous hybrid vehicle trials show fuel, emission savings
    July 16, 2012
    The Transport Research Laboratory has unveiled an innovative semi-autonomous vehicle prototype. It offers improves in environmental performance and safety but also displays some shortcomings. Mike Woof reports. The UK's Transport Research Laboratory (TRL) has been working on an innovative project to develop a prototype vehicle intended to reduce fuel consumption. Based on a Ford Escape hybrid model, TRL's Sentience vehicle uses a combination of mobile communications and mapping technologies to reduce fuel c
    Read More
  • Stage is set for ITS America Annual Meeting
    May 18, 2012
    ITS America has announced that on Monday it will hold a key discussion event concerning intelligent transportation and its role in helping to solve America’s infrastructure crisis with national leaders including Ursula Burns, chairman and CEO of Xerox; Chris Vein, deputy White House chief technology officer; Robert Brown, Ford Motor Company’s VP of sustainability, environment and safety engineering; and Martin Thall, Verizon’s VP - telematics. This is just one of numerous sessions examining ways to bring in
    Read More
  • Q-Free touts integration of acquired solutions at ITS America
    June 3, 2015
    Q-Free subsidiary Intelight announced today it has named Michael Wieck (left) as its new CEO. Wieck most recently served as CTO of SWARCO Traffic Americas and brings a diverse ITS background that has spanned 20 years. “I’m extremely pleased to have Michael take on the role of leading the company. His competence and experience will improve our ability to capture an increasing proportion of a growing market,” said Intelight founder Craig Gardner (right) who will continue as president.
    Read More

Highlighted Content