Skip to main content

M&S looks all around to reduce collisions

UK retailer Marks & Spencer (M&S) is trialling the latest 360-degree camera system from Brigade and technology partner, ASL Vision, to further improve safety on its lorry fleet. As systems offering a surround view in a single image become more widespread on rigid trucks, M&S wants to find out if the benefits can be extended to articulated vehicles. An initial trial was set up using the Backeye 360 Elite system from Brigade Electronics with powerful software from ASL Vision at its core. The trial is now to b
June 20, 2014 Read time: 2 mins
UK retailer Marks & Spencer (M&S) is trialling the latest 360-degree camera system from Brigade and technology partner, ASL Vision, to further improve safety on its lorry fleet.

As systems offering a surround view in a single image become more widespread on rigid trucks, M&S wants to find out if the benefits can be extended to articulated vehicles. An initial trial was set up using the Backeye 360 Elite system from 4065 Brigade Electronics with powerful software from ASL Vision at its core. The trial is now to be extended to cover 15 vehicles.

Backeye360 Elite uses four ultra wide-angle camera lenses mounted on the vehicle to capture all blind spots. Simultaneous digital images from the cameras are processed and ‘video stitched’ resulting in a real time, ‘bird’s-eye’ view delivered to the driver’s monitor. The surround view in a single image makes it easier and quicker for the driver to assess possible hazards and take corrective action if required.

It is vitally important to keep improving safety standards; blind spots are a hazard around all large vehicles, contributing to repair costs and downtime for the fleet as well as associated insurance costs. Additionally, the emotional impact has to be considered if personal injury becomes an issue.

A great deal has been done to eliminate risk from the M&S fleet, but with more than 50% of collisions happening during slow speed manoeuvring or with parked or stationary objects, more can always be done.

“My First impression of the technology was that it must be able to help us,” said Tony Whitehouse, fleet manager at M&S, “but of course the only measure of this will be if we see a significant reduction in the frequency and cost of collisions that we currently experience.”

Mark Nicholson, Brigade’s marketing manager, commented, “The 360-degree view of a rigid vehicle presented in a single image makes it easier and quicker for a driver to assess potential hazards. It is great that a company like M&S is willing to work with us to develop these safety benefits for articulated vehicles, too.”

Related Content

  • March 21, 2022
    The benefits of Lidar

    While Lidar is gaining ground in the ITS industry, it has not yet reached the level of mass adoption where it shows up frequently in requests for proposals (RFPs) from cities and DoTs.

  • January 30, 2012
    Selecting the right camera for safety or security
    Machine vision systems offer great variety of function and performance. Teledyne DALSA product manager Manuel Romero describes 10 key criteria to aid selection of advanced camera technology for safety or security applications. There are many ways in which machine vision systems can enhance safety and security in transportation, but the ultimate results will only be as good as the image produced. Success relies on correct selection of the camera of such systems, as the features and performance required vary
  • April 20, 2017
    Increased automation is already improving road safety
    Richard Cuerden considers how many of the technologies developed as part of a move toward autonomous vehicles are already being deployed as ADAS improve road safety. The drive to create autonomous vehicles has caused a re-evaluation of what is needed to safely navigate today’s roads and the development of systems that can replace the driver in many scenarios. However, many manufacturers are not waiting for ‘tomorrow’ and are already incorporating these systems in their new cars as Advanced Driver Assistanc
  • May 29, 2013
    City Safety reduces low speed accidents on Volvo’s XC60 and S60
    It was four years ago that Volvo introduced its City Safety collision avoidance system which is designed to reduce the number and severity of low-speed accidents to the US market. However, a study in America by the Highway Loss Data Institute (HLDI) has shown that the results may not be as good as initially indicated by an earlier report. According to Volvo, statistics show that 75% of reported collisions occur at speeds of up to 30km/h (18.6mph) typically in urban traffic and in slow-moving traffic queues