Mediamobile signs contract with Trafficmaster to enlarge its European coverage

Mediamobile and UK based traffic service provider Trafficmaster has signed an agreement which will enable Mediamobile to enhance its European traffic information service for carmakers, navigation system and PND manufacturers, telco's and media companies. The agreement will allow Mediamobile to offer as part of its multi-country service portfolio, traffic related data such as traffic events and traffic flow data over the UK territory produced by Trafficmaster. Whilst operating its own traffic and travel info
June 27, 2012 Read time: 2 mins
2025 Mediamobile and UK based traffic service provider 2216 Trafficmaster has signed an agreement which will enable Mediamobile to enhance its European traffic information service for carmakers, navigation system and PND manufacturers, telco's and media companies.

The agreement will allow Mediamobile to offer as part of its multi-country service portfolio, traffic related data such as traffic events and traffic flow data over the UK territory produced by Trafficmaster. Whilst operating its own traffic and travel information services under the V-Trafic brand in France, Finland, Sweden, Norway, Denmark and Poland, this new agreement will allow Mediamobile to expand its coverage to the UK.

Mediamobile says it is already collaborating with several major national and international traffic information providers in Europe, such as 2027 Infoblu for Italy, already a partner for the 1731 BMW's connected services in Europe, and Be-Mobile covering Belgium, Luxemburg, Netherlands, Portugal, Greece, Turkey and Romania, which, altogether, represent the largest RDS–TMC service coverage in Europe.

"The establishment of this relationship with Mediamobile is entirely consistent with the evolution of the European traffic information market, enabling Trafficmaster to participate within the European market's most comprehensive RDS-TMC service offer" explains Craig Blount, director of traffic services at Trafficmaster. "As a former shareholder in Mediamobile we have many shared values particularly with regard to our focus on high quality service delivery."
Location Based Systems

For more information on companies in this article

Related Content

  • ITS Australia and ITS Canada sign MOU
    October 23, 2012
    At the 2012 World Congress, ITS Australia and ITS Canada have signed a Memorandum of Understanding to foster the development and deployment of ITS technologies in both countries. The two nations share many common elements impacting the deployment of intelligent transportation technologies, including large land masses with relatively sparse populations, long inter-urban corridors, and a heavy economic dependence on international trade, much of it resource based.
    Read More
  • Russia invests in ITS technology
    May 11, 2012
    Russia’s transport systems are developing on a grand scale with ITS central to the plans, thanks in no small part to a recently relaunched ITS Russia. Jon Masters interviews the organisation’s chief executive officer Vladimir Kryuchkov Over coming years many of the biggest deployments of new technology for transport are likely to be seen in Russia. For a political and economic superpower, the world’s biggest country has only recently started to harness ITS for the good of its transport networks. But the sca
    Read More
  • EU to boost long distance travel for fuel cell cars
    December 8, 2014
    The EU's TEN-T programme will invest almost US$4.3 million in studies preparing a European network of hydrogen infrastructure for transport. The network is expected to enhance the use of fuel cell vehicles in Europe leading to cuts in overall transport emissions. The uptake of fuel cell cars, zero emission vehicles that run on electricity powered by hydrogen, depends on the availability of refuelling infrastructure on the main European roads. This project is the second part of a larger action aiming
    Read More
  • Continental and BMW Group partner on automated driving
    February 27, 2013
    German automotive supplier Continental and BMW Group are pooling their development capacities to define the long-term prerequisites for series introduction of highly automated driving on European freeways. The two companies have signed an agreement to jointly develop an electronic co-pilot for this purpose, with the aim of paving the way to automated driving functions beyond the year 2020. “Automated driving is a key element in future mobility. It will significantly enhance safety, comfort and efficiency on
    Read More

Highlighted Content