Skip to main content

Growth of embedded car OEM telematics subscribers

According to a new research report by Berg Insight, the number of telematics service subscribers using embedded systems will grow at a compound annual growth rate (CAGR) of 36.4 per cent from 26.5 million subscribers at the end of 2015 to 170.2 million subscribers at the end of 2021. In addition, Berg Insight forecasts that shipments of embedded car OEM telematics systems worldwide will grow from almost 13.8 million units in 2015 at a CAGR of over 25.1 per cent to reach 52.8 million units in 2021. In Eur
December 22, 2016 Read time: 2 mins
According to a new research report by 3849 Berg Insight, the number of telematics service subscribers using embedded systems will grow at a compound annual growth rate (CAGR) of 36.4 per cent from 26.5 million subscribers at the end of 2015 to 170.2 million subscribers at the end of 2021.

In addition, Berg Insight forecasts that shipments of embedded car OEM telematics systems worldwide will grow from almost 13.8 million units in 2015 at a CAGR of over 25.1 per cent to reach 52.8 million units in 2021. In Europe, uptake will increase rapidly due to the eCall initiative in the EU and ERA-GLONASS in the Eurasian Customs Union, scheduled to be fully implemented in 2018 and 2017 respectively.
 
Connected car services have evolved from being a differentiating factor to a common feature with a high attach rate among the premium car brands and are rapidly becoming increasingly common in mid-range vehicles. GM’s OnStar was launched 20 years ago and is today the market leader worldwide with more than 7.0 million paying subscribers and well above 10.0 million active users in total. BMW includes telematics hardware as a standard feature on all its cars sold in 43 markets worldwide and has the second largest user base with 3.4 million equipped vehicles. PSA is in third place and manages 1.8 million connected vehicles in Europe.
 
“Carmakers and car owners are starting to see the benefits of connected car services as a growing number of new vehicles are equipped with the technology”, said Jonas Wennermark, IoT/M2M Analyst at Berg Insight. “However, the really exciting development will happen when we move from telematics services as an add-on to actually design a vehicle with connectivity in mind. Starting with Tesla, several car makers have introduced vehicles with large dashboard touchscreens and the ability to receive over-the-air updates. “We have also seen Volvo and Bentley launch interesting concierge services for the premium segment, such as fuel-delivery to the customer’s vehicle”, added Wennermark.

For more information on companies in this article

Related Content

  • ‘Need for sustainable transportation infrastructure drives the ITS market’
    October 30, 2012
    According to a new report by Global Industry Analysts (GIA), the global Intelligent Transportation Systems market is projected to reach US$22.7 billion by the year 2018, driven primarily by the need to enhance road safety by efficiently managing traffic, enforcing speed limits and easing traffic congestion. Rising demand from developing nations to incorporate ITS solutions also bodes well for the future of the market. The report provides a comprehensive review of trends, product developments, mergers, acqu
  • Open road tolling: safer with less congestion
    January 30, 2012
    Michael J. Davis of PBS&J looks at the positive effect that open road tolling can have on safety
  • Consumer focused sessions at Telematics Munich
    August 23, 2013
    Organised by Telematics Update, Telematics Munich 2013, Europe's largest and most influential business conference and exhibition for the connected car industry, takes place from 11-12 November at the Hotel Dolce. The official agenda is the result of six months of independent research, reflecting the latest trends, market activities and exciting growth in the European connected car sector.
  • Report predicts how future mobility solutions will affect automotive OEMs
    March 31, 2017
    Global management consultancy, Arthur D. Little (ADL) has released a new study, The Future of Automotive Mobility, based on a global survey of 6,500 participants, including customers, industry players and regulators. The report examines how the megatrends of electric mobility, car sharing and autonomous driving are likely to impact on the global automotive ecosystem and future OEM sales. The report notes that the future of mobility will no longer depend primarily on the preferences of customers, but wil